Come on a road trip across the country to learn how to make a landing page that converts – stopping off at famous landmarks along the way where I’ll push the boundaries of metaphor to their limit.
There are multiple ways to catch the attention of your visitors; you can use bold, funny or controversial copy or beautiful typographic design, add a video to allow a multimedia experience, and you can use the fundamental principles of design to guide your customers with directional cues.
Learn the basic of making your landing pages more conversion centric in these 4 simple steps, that focus on your copy, CTA, headline and social proof.
Got a mobile app you want to sell? Then listen up. We just created a new set of mobile app templates – currently for iPhone and Android apps – and to make sure we got them right, we collaborated with a team of world class mobile “appsperts” (that’s app and experts rolled into one). Namely, Ken Yarmosh and Jen Gordon…
Are you a QR code Luddite? Take out quick and fun 3-question Cosmo style quiz and find out how mobile savvy you are about quick response codes and landing pages.
52 of the best conversion rate optimization blog posts of the year – each with a summary of how it can help you become a conversion badass… John Wayne insisted we bring this post back. Who are we to argue?
A billion studies have been conducted to determine “hot spots,” or areas of web pages that users’ eyes tend to focus on first. Using eye tracking software you can find natural patterns that most users’ eyes follow on a page and use them to design better landing pages.
Over the last year Oli has shared his insights and thoughts, his metaphors and humor, and his uncanny ability to make even the most boring topic fairly relevant. So, in honor of Mr. Landing Pages’ birthday (Jan. 14) we are reviewing his best Unbounce posts of the past year.
Landing pages, conversion, bounce rate, blah, blah, blah, blah, yada yada yada. As important as all of those terms and concepts are, sometimes you need to step back a bit and look at things in a more playful manner.
Many websites that should make liberal use of landing pages do not. Many websites that could substantially increase their conversion rates with simple landing page A/B testing do no such testing. The main challenges with landing pages are getting the damn things built, and then getting the damn things tested!