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	<title>Unbounce</title>
	<link>http://unbounce.com</link>
	<description>Landing Pages: Create, Publish &#38; A/B Test Without I.T.</description>
	<lastBuildDate>Wed, 08 Feb 2012 08:53:06 +0000</lastBuildDate>
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		<title>5 Businesses That Used A/B Tests to Lift Conversion Rates by up to 216%</title>
		<description><![CDATA[A/B testing lets Web designers and marketers fine tune an effective landing page. Like a vision test, the changes between two landing page elements can be subtle and barely noticeable to the unassuming eye, but make a big difference to the user and the conversions of a businesses landing page. Check out these 5 case studies...]]></description>
		<link>http://unbounce.com/a-b-testing/5-businesses-that-used-ab-tests-to-lift-conversion-rates-by-up-to-216/</link>
			</item>
	<item>
		<title>98 Content Marketing Articles to Make You an Insomniac</title>
		<description><![CDATA[Marketing is now all about building relationships with audiences, building trust to generate leads and engaging in conversations. In a nutshell, old school marketing was a push mechanism. New school marketing will hook your visitors and reel them in. Here are 98 resources to guide your business through the transition:]]></description>
		<link>http://unbounce.com/content-marketing/98-new-school-marketing-articles/</link>
			</item>
	<item>
		<title>10 Landing Pages that are Crushing it with Video</title>
		<description><![CDATA[Now that video production is affordable to all business sizes, we're beginning to see companies use video on landing pages and not just their homepages to help increase their conversion rates. Check out these 10 great examples.]]></description>
		<link>http://unbounce.com/landing-page-examples/10-landing-pages-that-are-crushing-it-with-video/</link>
			</item>
	<item>
		<title>How to *Own* Google+ Using Sparks and Ripples (and gain friends and influencers in the process).</title>
		<description><![CDATA[Google+ has two excellent features that are worth paying attention to:  Sparks and Ripples. Learn how to use them to expand your social network with this set of practical tips.]]></description>
		<link>http://unbounce.com/social-media/how-to-win-friends-and-influence-people-with-google-plus/</link>
			</item>
	<item>
		<title>Google Panda for SEO Folks that Aren&#8217;t Bears (Infographic)</title>
		<description><![CDATA[Over the past year, Google has been using a cuddly toy to wipe out what it sees as spammy content. Taking down some pretty big players in the process. This infographic that does a good job of breaking down it's history and how you should go about making your site Panda proof...    ]]></description>
		<link>http://unbounce.com/seo/google-panda-for-seo-folks-that-arent-bears-infographic/</link>
			</item>
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		<title>5 Rockstar Landing Pages that Deserve a High-Five (or do they?)</title>
		<description><![CDATA[Fact: in the world of landing pages, there are far more misses than hits. If you're skeptical of that statement, do some quick research by clicking on some paid search or display ads. In this post we look at 5 examples of good landing pages. What do you think?]]></description>
		<link>http://unbounce.com/landing-page-examples/rockstar-landing-pages-that-deserve-a-high-five-or-do-they/</link>
			</item>
	<item>
		<title>Using Eye-Path Heatmaps to Design Kick-Ass Landing Page User Experiences</title>
		<description><![CDATA[A billion studies have been conducted to determine "hot spots," or areas of web pages that users' eyes tend to focus on first. Using eye tracking software you can find natural patterns that most users' eyes follow on a page and use them to design better landing pages.]]></description>
		<link>http://unbounce.com/landing-pages/the-basics-of-eye-path-tracking-in-designing-a-good-landing-page-user-experience/</link>
			</item>
	<item>
		<title>7 Google+ Tricks That I Know and You Don&#8217;t&#8230;</title>
		<description><![CDATA[Critics say Google+ is merely a copycat attempting to dethrone Facebook as the king of social media. But it has a few tricks up its sleeve that set it apart from the pack. Here are a few ways to use Google+ to give your marketing a kick in the pants that Facebook didn't see coming. ]]></description>
		<link>http://unbounce.com/social-media/7-google-plus-tricks-that-i-know-and-you-dont/</link>
			</item>
	<item>
		<title>5 Ways to Make Your LinkedIn Ads Rock You Like a Hurricane [Video &amp; Infographic]</title>
		<description><![CDATA[Advertising on LinkedIn should be a vital part of your overall marketing strategy, simply because it's the best way to target your campaigns to specific people using the 5 segmentation strategies we'll discuss in this post.]]></description>
		<link>http://unbounce.com/ppc/5-ways-to-make-your-linkedin-ad-campaigns-rock-you-like-a-hurricane/</link>
			</item>
	<item>
		<title>Top 10 Articles By Mr. Landing Page</title>
		<description><![CDATA[Over the last year Oli has shared his insights and thoughts, his metaphors and humor, and his uncanny ability to make even the most boring topic fairly relevant. So, in honor of Mr. Landing Pages’ birthday (Jan. 14) we are reviewing his best Unbounce posts of the past year.]]></description>
		<link>http://unbounce.com/landing-pages/top-10-articles-by-mr-landing-page/</link>
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