Sometimes conventional wisdom isn’t so wise. Here are three landing page copywriting “best practices” that could be hurting your conversions rates.
You don’t have to be Hemingway to write powerful landing page copy, but you have to understand what inspires people to take action. Don’t publish your page until you’ve followed this simple copywriting advice.
Your landing page copy should inspire people to take action – not make them jump through hoops. Here’s a simple but powerful psychological framework for reducing friction on your landing page.
Sleazy sales talk turns off prospects and dampens conversion rates. Here are 17 common phrases you should avoid using on your landing pages if you want to be taken seriously.
An ‘About Us’ page isn’t just about branding. It’s an opportunity to launch customers deeper into your marketing funnel. Here are some tips for making your About page copy more conversion friendly.
Copywriting is all about sweating the small stuff. Here’s a dead simple landing page copy hack that can increase your conversions by at least 15%