Landing Page, Online Marketing & Conversion Rate Optimization Blog

Designing for Conversion – 8 Visual Design Techniques to Focus Attention on Your Landing Pages

By , September 20th, 2011 - 88 comments

There are multiple ways to catch the attention of your visitors; you can use bold, funny or controversial copy or beautiful typographic design, add a video to allow a multimedia experience, and you can use the fundamental principles of design to guide your customers with directional cues.

Webtrends Lead-Gen: A Lesson in Cool Simplicity

By , May 19th, 2010 - 14 comments

Today’s landing page example comes from WebTrends.com, a web analytics company. It’s a great demonstration of how to make B2B lead capture simple and clean. Type of Landing Page: Lead Gen Source: WebTrends.com Built Using Unbounce: No

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