Build, Publish & A/B Test Landing Pages Without IT
Some great features launched last week along with our new Friday #DevJam sessions and some great discounts from friends around the analytics industry.
Form confirmation (thank-you) pages
Our first Friday “micro-feature #DevJam” brings multi-line form fields (textarea’s)
Customer showcase: getting creative with microsites
Some sweet offers from our friends
Unbounce customer A/B tests featured on WhichTestWon.com
Unbounce press and mentionsContinue Reading
The concept of a lead is normally associated with an email address, but that’s only one way of seeing it. Having a potential business target within your social sphere of influence is another way to extend your reach and build your inbound marketing program. I’ll show you a simple 3-step process for building more business leads using Twitter, hashtags and real-time search results.
Unbounce is on a search to uncover the top 100 posts about the subjects of conversion:
Conversion centered design
Conversion rate optimization
Landing page optimization
Testing (A/B or MVT)
Lead generation
Landing pages
Converting social media traffic
Converting PPC traffic
Converting email traffic
Converting display banner traffic
We’ll be compiling them into a greatest hits compendium with some analysis and organization based on content.
So, if youContinue Reading
Looking for some design inspiration for your next landing page? We’ve just started a new landing page examples section in the Unbounce blog where we’re going to feature the best examples of landing pages that we find on our marketing travels. In each post we’ll break down the anatomy of the landing page and lookContinue Reading
This is the first of our new monthly product updates. My hope is to shed some light on where we’re taking the product by highlighting recent developments and leaking a few of our upcoming features.
In the spirit of transparency, we’d be stoked if you jumped in to discuss where we’re going and how it affectsContinue Reading
Conversion is your primary goal, but encapsulating a lead in a larger sphere of influence should be an important secondary marketing tactic. Your customers are going to leave your confirmation page in some direction, so try to guide them in a way that will be beneficial.
Today’s guest post is a conversion optimization case study by Kevin Kaiser from Surety Bonds. In my last post I referenced their lead capture form as a good example of how to keep your CTA above the fold on a lead gen landing page. Kevin discusses how he optimized a primary conversion goal – toContinue Reading
A fundamental rule of landing page design is to try and keep your Call To Action (CTA) above the fold. This enables your visitors to quickly see where they need to interact with your page to be successful.
The story of how we created our 101 Landing Page Optimization Tips eBook in 24 hours.
Question: How do you make your client list swell like a ripe plum in the summer sun? Short Answer: Free stuff that’s useful, valuable or funny.
Download our free white papers and reports for some bedtime conversion optimization reading.
Read our opinionated guide to landing page conversion.
Using Twitter to enhance, promote and measure your landing page campaigns.
A collection of articles about landing page fundamentals.
