Does this look like an edge case to you?
Like many startups, at Unbounce we’re often faced with the dilemma of which features should be in, and which should be out. Particularly for the most crucial of releases – product launch.
We’re taking an approach known as the MVP (Minimum Viable Product) for our first release. This refers to the absolute minimal set of features and functionality required to produce software that can be taken to market in a state acceptable to it’s early adopters.
This requires debate on each functional aspect of the Unbounce landing page service. It’s taught us to exercise considerable restraint, scrutinizing the value and the “is it absolutely essential” factor of each requirement.
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