B.C. Business? Need to Up Your Digital Game?

Do we have news for you! You might be eligible for a grant of up to $7,500.00—and yes, that includes a yearly subscription to Unbounce 🤩.

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The Nitty Gritty

As part of an ongoing program to help businesses improve their online web presence, the Government of British Columbia is offering a grant of up to $7,500.00 for local British Columbia businesses. The BC Launch Online Grant program funds up to 75% of eligible expenses. 

The program is based on a first-come, first-served basis, until September 30th, 2021, or until all funds are distributed. Once approved, you’ll have 12 weeks in which to use the funds. Full details can be found in the Resources below.

The Application Process

Now comes the tricky part. You’ll need to develop a proposal that outlines how you plan to use the funds. Think of it as a mini business plan. Whatever you do, don’t buy or contract any services yet, you can only use the funds upon a successful application. 

To access the funds you need to be based in British Columbia AND use one or more B.C.-based service providers to build or improve your online store or online booking system. 

(We’ll say this out loud for the people in the back: Unbounce is proudly B.C.-based!) 

Don’t forget to include each vendor’s company name, B.C. address, Business number, and GST number in your application. 

But what about Facebook? Or Twitter, or any other PPC medium? Good news! There is a small list of services that don’t need to be based in British Colombia, including: 

• Platform subscription costs 
• Purchase of online photos and graphics 
• Purchase of online promotional space such as Facebook ads 
• Online course fees

What’s Eligible for Funding?

Want to use the cash to get a lease for a swanky downtown office? Eh, no. Not quite. The grant is focused on improving your online experience. Here’s what’s included:

Platform and website development

• Copy and online content writing services. 

• Developing an online inventory of goods and products.

• Pictures (including hiring a photographer), stock photos, or related graphics.

Digital customer costs

• E-commerce platform subscription
  (up to 1 year). 

• Online advertising (subscriptions up to one year).

• Creating banners and other embedded advertising.
  
  
  
  
  
  
  

Upskill your digital know-how

• Staff training to manage the online shop or online booking system.

• Learn about digital marketing, to take your online presence to the next level.

Okay, So Where Does Unbounce Fit In?

What use is your new online store if no one is visiting? That’s where Unbounce steps in. 

Landing pages see significantly higher conversion rates than static websites. It’s simple math—fewer distractions mean more conversions. So if you’re looking for a quick-win solution to get the most out of your PPC and social media ads, welcome to the world of campaign-specific landing pages! 

And yes, that kinda digital advertising is very much included in the grant.

Resources

Launch Online Grant Program

Get all the information you need and more about this exciting program for BC-based businesses.

Downloadable Program Guide

Go over the finer details of the BC Launch Online Grant Program.

COVID-19 Resources for Small Business

All the government resources for small businesses in one spot.

Service Provider Information:

Company name: Unbounce Marketing Solutions Inc.

Address: #500 - 401 West Georgia Street, Vancouver, BC, Canada V6B 5A1 

Business number: A0078631 

GST number: #851593061RT0001

COVID-19