1. Log in to your Google Tag Manager account and click “New Tag” or “Add a New Tag”.

Activating Your Popup in Google Tag Manager

2.Click the “Choose a tag type to begin setup...” icon.

3. From the “Choose tag type” menu on the left side, select “Custom HTML”.

5. Scroll down and click the “Choose a trigger to make this tag fire...” icon to set your trigger.

4. In the Tag Configuration HTML field, paste your line of script and click “Save”.

6. To choose an All Pages trigger, click “All Pages”. To create a custom trigger, click the “+” button.

7. If choosing an All Pages trigger, click “Save” to save your changes. .

8. If creating a custom trigger, click “Choose a trigger type to begin setup…”, choose your custom trigger type, and click “Save”.

9. Click “Tags” from the left side menu to see your new tag, and click “Publish” to publish your tag.

10. You're done!