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EP. 02

A Moment of Clarity

EP. 02

A Moment of Clarity

Oli performs major surgery on a confusing value proposition

NRG Edge is a social network for oil and gas professionals…or is it? Oli isn’t sure at first. “Tabloidy” headlines, bloated copy and generic business speak get in the way of clearly communicating the value. Can an “Unbounce style” makeover bring a needed dose of clarity?

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agency
Jade Luo