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EP. 05

Pulp Friction

EP. 05

Pulp Friction

“Friction” is a conversion killer caused by unclear messaging, missing info and poor layout...can Logi Analytics overcome it?

Logi Analytics generates leads by driving ebook downloads, but it’s a bumpy road to conversion. There’s friction in the paid ads, emails, headline, testimonials, form copy…even the logo is unclear. In this episode, Oli repaves the conversion pathway and sets up a split-test in the Unbounce Landing Page Builder.

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agency
Jade Luo