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The Top 75 Must-Read Online Marketing Blogs

75 top marketing blogs

Last year, we compiled 75 Marketing Blogs that covered conversion, content, email, paid search, SEO, analytics, blogging, and social media marketing. Of course, there are many more awesome blogs out there. So today, we’re going to expand that list and add 75 MORE must read blogs for you to consume that cover marketing and business inspiration!

All-in-One Marketing Blogs

all in one marketing blogs
Now this is all-in-one. And so are these blogs.
  1. Econsultancy Digital Marketing Blog (RSS) – Latest digital marketing and ecommerce insight, analysis and opinion from multi-award-winning team of analysts and experts. Read the blog and search press releases.
  2. Unmarketing (RSS) – UnMarketing by Scott Stratten is for those that believe business is built on relationships.
  3. Heidi Cohen (RSS) – Heidi Cohen’s blog provides marketing related insights, grounded in digital, direct and social media marketing; served with a creative twist simplifies the complex concepts behind today’s evolving business challenges into an easy-to-understand format that facilitates readers’ grasp of new topics.
  4. GetElastic (RSS) – #1 Subscribed Ecommerce Blog. Get Elastic blog is meant to share ecommerce best practices and better ways to manage the digital relationships. It covers mobile, search, social, and multichannel marketing.
  5. Adobe Digital Marketing Blog (RSS) – Covers advertising, analytics, social media, targeting, mobile, and more.
  6. Chris Ducker (RSS) – Chris Ducker helps entrepreneurs catapult their small business into the 21st century by utilizing ‘New Business’ marketing strategies such as blogging, online video, podcasting, outsourcing, social media and more!
  7. WebProNews (RSS) – Breaking news in tech, search, and social media.
  8. Marketo (RSS) – Catch the latest trends and proven best practices in modern B2B marketing on the Marketo blog.
  9. B2B Marketing Insider (RSS) – B2B Marketing Insider by Michael Brenner discusses the latest on social business, content marketing, and more.
  10. Business 2 Community (RSS) – An inside look at business news and trends focusing on Marketing, Strategy, Leadership, Branding, Public Relations, Technology, Social Media, Mobility, Media and Entertainment.
  11. Digital Marketer (RSS) – Covers search, social, mobile, conversion, traffic, and ecommerce.


analytic marketing blogs
Someone subscribe this girl to some analytics blogs. Stat.
  1. Occam’s Razor (RSS) – Avinash Kaushik is the author of Web Analytics 2.0 and Web Analytics: An Hour a Day. He is also the Co-Founder of Market Motive and the Digital Marketing Evangelist for Google. On this blog he presents ideas to empower companies to make evolutionary leaps in their digital strategies.
  2. Eugen Oprea (RSS) – EugenOprea.com provides Web Analytics, WordPress, SEO and technology advice in general to help people build a remarkable presence online.
  3. Annielytics (RSS) – This blog provides marketers with bite-size tips, strategies, tricks, and warnings in the pursuit of gathering and visualizing data.
  4. Analytics Talk (RSS) – Digital analytics for businesses by Justin Cutroni.


Bathroom Blogger
You know your addicted to blogging when…
  1. BlogTyrant (RSS) – Blogging and online marketing advice.
  2. Boost Blog Traffic (RSS) – Jon Morrow of Copyblogger teaches you how to get more readers, build your email list, become an authority in your niche — everything you need to get the attention you deserve.
  3. The Sales Lion (RSS) – Inbound and content marketing, social media, and branding success for businesses by Marcus Sheridan.
  4. Social Triggers (RSS) – Learn how to turn traffic into subscribers, persuade people to buy your products, and encourage people to share your content.
  5. Sparring Mind (RSS) – Sparring Mind is a behavioral psychology blog that focuses on improving creative work and productive output.
  6. Daily Blog Tips (RSS) – Everything you need to know about blogging, Internet marketing, promotion, and more.
  7. Traffic Generation Cafe (RSS) – Want to increase website traffic? Join the cafe. No, really. Find current, tested, proven to work web traffic advice.
  8. Become a Blogger (RSS) – An online community with the mission of helping as many people as possible, set up Authority Blogs and build successful businesses around their blogs.
  9. Blogging with Amy (RSS) – Helping non-techy people start their own blogs or websites.
  10. Kikolani (RSS) – Shameless plugin, I now, but Kikolani offers blog marketing and blogging tips for personal, professional, and business bloggers. Other topics include SEO and social media marketing.

Content & Copywriting

Shakespeare copywriting content blogs
  1. ContentVerve (RSS) – All about content, copy, and conversion.
  2. Copypressed (RSS) – Building brands one word at a time. Get quality content that helps drive SEO, conversions, revenue, and more!
  3. The Copybot (RSS) – Essential web writing advice from the chief copywriter for Copyblogger, Demian Farnworth.
  4. SEO Copywriting (RSS) – How can SEO copywriting help your business? Discover actionable SEO copywriting tips, social media writing advice and strategies for creating great web copy.
  5. The Content Strategist (RSS) – The Content Strategist delivers daily insight into content trends and digital publishing best practices for media companies and marketers alike.


Here’s a bonus blog:
Vidyard Video Marketing Blog (RSS) – Thought leadership, best practices, how-to’s, and analytics to help drive the ROI on your video content.

Conversion Rate Optimization

If you feel like this guy when it comes to conversion, subscribe here
  1. Bryan Eisenberg (RSS) – Bryan Eisenberg is the recognized authority and pioneer in online marketing, improving online conversion rates, persuasive content, and persona marketing.
  2. Monetate Blog (RSS) – Expert advice and commentary on big data, analytics, segmentation, personalization, merchandising, website testing, marketing consistency, and more.
  3. ConversionXL (RSS) – Radically increase your conversion rate, one element at a time. Advice, tools, case studies and a library of actions you can take now. Run by Peep Laja.
  4. Conversion Rate Experts (RSS) – Find out why the likes of Apple, Sony and Google turn to us when they need help increasing their website conversion rate.
  5. Online Behavior (RSS) – Covers targeting & segmentation, website testing & usability, and web analytics & optimization.
  6. Invesp (RSS) – Read the Invesp blog: Your source for the latest information on conversion rate optimization.
  7. Conversion Scientist (RSS) – To be successful, a Web site must convert traffic to leads and sales. To convert, a Web site must know who is coming and why they are there. The Conversion Scientist applies analytics, content, personas, layout, social media, marketing strategies and more to help make your Web site successful.
  8. Conversion Voodoo (RSS) – Covers conversion strategies, testing, landing page optimization, and mobile.
  9. Proimpact7 (RSS) – Conversion and analytics blog.
  10. User Testing (RSS) – Covers conversion tips for content, marketing, navigation, mobile, and more.

Email Marketing

email marketing blogs
If you’re in the same boat as my grandma above, it’s time you brush up on your email marketing with these blogs
  1. GetResponse (RSS) – Email marketing tips blog.
  2. Bronto (RSS) – Email, mobile, and social marketing insights from Bronto Software’s team of marketing strategists.
  3. Deliverability (RSS) – Covers authentication, deliverability, reputation, and other email marketing topics.
  4. Retail Email (RSS) – The Retail Email Blog is your daily guide to what’s going on in the world of retail email marketing—as well as a powerful archive of creatives and tactics.
  5. Be Relevant! Email Marketing Blog (RSS) – I read so you don’t have to – don’t have time to follow email marketing trends and best practices? Consider this blog to be your email marketing content curator.


interview marketing blogs
King of the Jungle. King of all interview blogs.
  1. Entrepreneur on Fire (RSS) – EntrepreneurOnFire is a business podcast that interviews today’s most inspiring and successful Entrepreneurs 5-days a week. Past guests include Barbara Corcoran, Tim Ferriss, Seth Godin, Gary Vaynerchuk, and many others.
  2. Blogcast FM (RSS) – BLOGCAST FM is the most prolific resource of interviews from successful and nationally known business owners, bloggers, online entrepreneurs, and published authors.

Search Engine Marketing & Optimization

seo blogs
Insert witty caption here
  1. Blind Five Year Old (RSS) – Blind Five Year Old is a San Francisco SEO and Internet Marketing consultancy and blog by AJ Kohn.
  2. Internet Marketing Ninjas (RSS) – The latest SEO Industry news, notes, and chat.
  3. ViperChill (RSS) – ViperChill is a blog authored by Glen Allsopp which covers viral marketing, search engine optimization, and blogging advice.
  4. CognitiveSEO (RSS) – Learn how to benchmark and outrank your competitors with search and social media advice.
  5. SEO.com (RSS) – SEO.com discusses the latest SEO news, topics and events. SEO is always changing and evolving. To stay on top, you need to stay current. Join the discussion at SEO.com!
  6. Matthew Woodward (RSS) – Matthew Woodward publishes high quality internet marketing and SEO tutorials. Learn over the shoulder of an established expert.
  7. Distilled (RSS) – Covers mostly SEO along with other mobile, marketing, and social topics.
  8. David Mihm (RSS) – Local SEO strategies, tactics, and musings. Not updated often, but great local marketing posts when it is.
  9. Kaiser the Sage (RSS) – Journal of creative and scalable SEO, content marketing, social media and link development strategies based on ethical principles.
  10. PointBlank SEO (RSS) – Empowering ordinary marketers to build extraordinary links.
  11. Portent (RSS) – The Portent Interactive blog covers Internet marketing, SEO, PPC and random silliness.
  12. Trada Blog (RSS) – Learn more about the tricks of the trade, some of our community members and even some tips on how to run your own PPC campaigns all in one place.
  13. Digital Inspiration (RSS) – Digital Inspiration is a popular how-to website that covers computer software, mobile apps, video tutorials and useful websites by Amit Agarwal.

Social Media Marketing

Social Media Marketing Blogs Like A Boss
Social Media that. #likeaboss.
  1. Danny Brown (RSS) – Danny Brown is a multiple award-winning marketer and blogger. His blog is recognized as one of the leading marketing blogs in the world.
  2. Amy Porterfield (RSS) – Amy Portferfield is a social media strategist and trainer as well as the co-author of the Facebook Marketing All-in-One for Dummies.
  3. SocialMouths (RSS) – Kick-ass social media advice for the real entrepreneur.
  4. HyperArts (RSS) – HyperArts blog covers Facebook, SEO, social media, web design, and WordPress.
  5. Pam Marketing Nut (RSS) – Social media tips, best practices, training and tools for small business, medium business, large business from Pam Moore, Pam Marketing Nut.
  6. Andrea Vahl (RSS) – Learn how to use Facebook and social media for your business.
  7. Social Blogging Tracker (RSS) – Comprehensive social media guide to optimize social networking and branding.
  8. Razor Social (RSS) – Razorsocial is the best resource on the web for free information on social media tools and technology.
  9. Jon Loomer (RSS) – Jon Loomer uses his blog to provide daily tips and breaking news to make you a better Facebook marketer and blogger.
  10. Jeff Bullas (RSS) – Helping business and personal brands with digital social media marketing including social media with blogs, Twitter, Facebook, LinkedIn, YouTube and search engine optimization
  11. 60 Second Marketer (RSS) – The 60 Second Marketer is an online community that provided tools, tips and tutorials for marketers around the globe. It was founded by Jamie Turner, co-author of “How to Make Money with Social Media” and “Go Mobile.”
  12. Boom Social (RSS) – The core of our publicity and marketing strategies are based on age-old principals, carried out through modern day social media tools.
  13. The Buffer Blog (RSS) – A blog about social media, productivity, life hacks, writing, user experience, customer happiness and business.

Website Optimization

Web Blogs
Don’t get left behind in the times. Read these web technology blogs.
  1. Royal Pingdom (RSS) – Ramblings and musings about web tech and the Internet in general from the team at Pingdom.
  2. Rich Page Website Optimizer (RSS) – Website testing, conversion rate and website optimization services and blog, great for small and medium online businesses.


  1. Unbounce (RSS) – And don’t forget Unbounce (or just in case you missed it the first time around). Enjoy refreshing, unique posts geared toward stats-driven marketers that live and breathe conversion rate optimization, landing page optimization and A/B Testing.

Unfortunately, I couldn’t list all the top blogs out there (otherwise this post would never get published), so if you don’t see your favorites in this post or the original 75 Epic Marketing Blogs post, please don’t be offended. Just mention them in the comments instead. They might make next year’s list!

— Kristi Hines

Build a High Converting Landing Page In Minutes

About Kristi Hines
Kristi Hines is a freelance writer, professional blogger, and social media enthusiast. Her blog, Kikolani, serves up blog marketing tips to help personal, professional, and business bloggers be successful. She also contributes to many other top blogs covering content marketing, search engine optimization, and social media topics. Connect with her on Twitter, Facebook, and Google+.
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  1. Rajesh

    It’s really a Awesome List…Hope this list will help for beginners too…

    • eagerblogger

      Yup, rajesh all the blogs are good for beginners as I’ve checked all these blogs to enhance my blogging skills.

      Great list.

  2. Matt Antonino

    Great timing! With the coming collapse of Reader, I’ve been moving all my subscriptions over, reorganizing, and adding/removing subscriptions. I’ve bookmarked this so next time I get some time, I can add some of these. Again, perfect timing and thanks! :)

  3. Tom Howlett

    Great list, a few here I had not heard of.

    My evenings look busy from now on.

  4. annelizhannan

    Full of the bacon, great taste and no calories. Can’t get better! Thanks Kristi.

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  6. Sticky Content

    Thanks for sharing these. It’s always useful to get pointers to the good blogs out there. You might also be interested in our blog at Sticky Content. http://www.stickycontent.com/blog/ We’ve got regular tips for writing good online copy, emails and content strategy.

  7. Andrew Johnson

    Kristi, thanks for including SEO.com! This is a great list, and I’ll definitely bookmark a bunch of these sites.

  8. Ben Donahower

    Great list! To add to the dialogue, Mixergy does pretty solid interviews too.

  9. Danielle

    As always, great post Kristi! Now to find some more hours in the day to read all of these great blogs :o)

  10. Greg

    Thanks for sharing this mass list of RSS feeds. While we haven’t made the list, we certainly invite anyone to include our feeds for SEO. We tend to mix business with fun in our feeds. Check it out: http://feeds.webemergence.com/WebemergenceWeBlog-OnlineMarketingAndAffordableSeoServices

  11. Esendex

    Whilst I love reading blogs, there just aren’t enough hours in the day to read, learn and implement what you read. That being said, I will be adding a few to my Feedly and pick and choose what I read from there. Thanks.

  12. Jorge

    Thanks! This is a great list…

  13. Jeremy Rivera

    I am surprised that SEO By The Sea by Bill Slawski isn’t on the list, he’s hardcore SEO when it comes to dissecting patents and looking at the information retrieval side of things. I also would humble-brag/suggest the http://RavenTools.com/blog be considered :) .

  14. Heather Lloyd-Martin

    Kristi, you rock! Thanks so much for including the SEO Copywriting blog. I appreciate it! :)

  15. Caelan Huntress

    This is a fantastic list! Just padded out my RSS reader with quite a few new blogs to review (and share) during my weekly social media crunch.

    If you bump the list up to 100, http://blog.aceofsales.com should definitely be in there. I agree with Jeremy’s shout out to Raven Tools, they have awesome stuff.

  16. Ian Cleary

    Hey Kristi,

    Thanks for including RazorSocial in the list. There’s so many blogs on the list that I admire (including yours), it’s great to be included.


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  18. Rich Page

    Great list Kristi and thanks for including my blog!

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  21. Sandeep

    Thanks ! This article is great ! Surely going to use it for our deal-based company.

  22. Mark Ford

    Hi Kristi

    Great list. A few I read daily that aren’t included here are Social Media Today, Search Engine Watch and Search Engine Journal.

    Worth a look if you get the chance.

    • Kristi Hines

      Hi Mark! Those were included in last year’s list which is linked to at the beginning and end of this post. :)

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  24. Carla

    Hi! i’m begineer and this list is really awsome. thanks

  25. Ryan Glass

    re #55: I agree David Mihm provides a wealth of knowledge regarding local SEO. However, you noted that it’s not updated very often. The reason appears to be that in his last post he mentions writing for SEOmoz now. May want to edit that one.

    • Kristi Hines

      He didn’t update that often before writing for SEOmoz either. But the posts were always awesome when he did. :)

  26. Stacie Walker

    Hi Kristi,

    You are EVERYWHERE:) I appreciate you for sharing your content on my favorite blogs. You are awesome. Thanks for providing a list that I need to add to my blogs to read folder.

    To Your Success,

    Stacie Walker

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  28. John Lee Dumas


    Huge honor to be on this list. Fire Nation was so pumped, and I am too :-) Thank you for sharing EntrepreneurOnFire with this awesome group of incredible people…you rock Kristi!

  29. Kate Hudson

    It’s great to see such tips most of people wonder for. Measuring socila media ROI is now possible with tips you shared. And i would like to add empower network for best marketing strategy which will get you high Social Media ROI. For more check how does empower network work online.

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  32. Juliet

    Informative article, its really helpful.

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  34. Koundeenya

    That’s really an awesome list. I am a huge fan of Jon Morrow and his blog. I’m glad to see his blog in this list. I wonder why you didn’t put Copyblogger here. It’s really an amazing blog to read.

    • Kristi Hines

      Copyblogger was in last year’s list that’s linked to at the beginning and end of this post. I just wanted to highlight new blogs instead of putting the same ones in two years in a row. :)

  35. Johnathan Dane

    Amazing list! How thorough :) Thank you very much.

    We’ll get our blog on the list next year!

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  37. Kristine

    What an extensive list. I better get reading asap. Thank you.

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  39. Eric Basiches

    wow ! great list…

  40. Erwin

    I would suggest this site as well: Smart Insights: http://www.smartinsights.com/

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  42. Citona

    Very nice and extensive list Kristi. Just added a bunch to my followlist. :-)

  43. Elle


    This article is very helpful; please know your work is much appreciated by this lifelong learner!

    Detroit, MI

  44. Amor Aguelo

    Be sure to equipped oneself by attending training such as clickminded seo training.

  45. Internet Marketing Company

    Thanks for providing list of useful online marketing blog…

  46. Matthew Woodward

    Thanks for including me in the list =D

    Time to take it to the next step and earn myself a higher spot on the list :)

  47. Kristi Hines

    They’re not in any specific order Matthew. Mostly just how they appeared in my Feedly list which might be in order of when I subscribed. :)

  48. Katrine Mehl

    This list just saved me several hours of research. Thank you so much!

  49. Jessica Holbrook

    Great list. I have been following several of these already, but just found a few more gems–thanks to you!

  50. Dave Desormeau

    Hello Folks, I’m looking for 5 highly motivated people this coming week who are truly interested in changing their lives… financially and personally. I will personally make a commitment of my time and energy to help YOU become successful and get you PAID! Disclaimer: I WILL NOT work with just anyone. I am only looking for people who will be committed and ready to take MASSIVE ACTION! Also, I will only take serious inquiries from people who truly want to change their lives and are looking to earn an extra $3,000-$5,000/mo. working 10-15 hours a week from home. or you can talk to me directly by sending me a ‘short’ email as to why I should mentor you at the following address: ‘dave@davedesormeau.com

  51. PauPerramon

    Great blog list, Kristy,
    How long did it take to write this huge post? Thanks for sharing!


  52. Mobile Online Ordering

    Online Ordering is the best option…it’s great

  53. FinanceTimely

    Its a Super list. Lot more things to know. Thanks for this great list.

  54. Sara

    Great round-up Kristi! Don’t forget ShortStack’s blog Socially Stacked, http://www.sociallystacked.com

  55. catywang

    great list , thank u so much

  56. Brittany

    This is a great list! Thanks for sharing.

  57. Ralf Skirr

    Awesome that you added the RSS Links to your post, saving your readers a lot time. Much appreciated!

  58. Hannahmaria

    Some of ht list listed blogs i read. All are very useful and interesting. Thanks for Sharing Kristi. My favorite part is seo, sem, smm, website optimization.

  59. Joseph Anzai

    Kristi – This list is spectacular. I imagine that it had to take quite a bit of time to put together. So thank you for that. I was reading through the comments and had seen Mixergy listed, bravo, this is one of my favorites. Another might be smartpassiveincome with Pat Flynn. I am extremely new at marketing on-line and have been asked to help grow our numbers at http://folderprinters.com where we deal in a niche market of printing presentation folders, which I’m finding to be quite a daunting task based on this niche. So, thanks again, your list is invaluable to newbies like myself.

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    Hello just wanted to give you a brief heads up and let you know
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  61. Sarmista Aun

    Hi Kristi,
    Thanks for sharing this list of top 75 marketing blogs. It is extremely useful.

  62. Hannes Uys

    This is some epic list of resources! Wow! Added to my Favz – stat!

  63. Christopher

    This is an excellent list. It’s a big time saver when you can connect to a lot of other relevant info from one centralized place. Thank you!

  64. Lindy Diffenbaugh

    Thanks for this excellent and extensive blog list! So much to read, so little time!

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  66. Digital Marketing Agency

    thanks for posting useful information you have provided a list of blog this gonna be helpful for anyone

  67. Davina

    Thank you for posting this. I’m a beginner blogger and I need all the help and suggestions I can get. I was thinking about going back to school to learn all about blogging but I thanks to this list I won’t have to.

  68. Jason Mulholland

    Hi Kristi,

    You gotta consider Ryan Hanley at http://www.ryanhanley.com for next year. Some say he’s an upcomer, but great stuff already there.


  69. Clark Donaldson

    Great post. I just located your blog and wished to let you know that I have certainly loved reading your blogs. At any rate I’m going to be subscribing to your feed and I really hope you are writing again soon. Penny Matrix

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  71. Tywon

    Thank you for sharing this awesome list. This a great read.

  72. Rohit Palit

    Great list. I’m definitely gonna bookmark this one. :)

  73. Online Marketing

    Awesome list, I will follow this for sure

  74. Anisha

    This post has given an in depth information about marketing, to me its an informative post.

  75. smo services sydney

    I am happy to have found your blogs.It is really great.I learn new things from your website.I like your thoughts.Thanks for making such a cool post.

  76. internet marketing

    Your post is quite impressive but i want to add two more points in your post and that is video marketing and press release marketing. The two marketing strategy can bring you a large number of traffic and business to your site. If a video goes viral then you will get tons of traffic through that video.

  77. irene

    Thanks for your post its very important to put all the pieces of the jigsaw together when building your blog and your list of tools is a great help

  78. Andy

    Great selection! Usually sites doing a roundup of blogs just cram them all together, but you have taken the time to categorise them into helpful sections. Thanks!

  79. kent

    great, marvelous weblog format! How lengthy have you ever been blogging for? you made blogging look easy. i’m glad reading your article. But wanna remark on few general things, The site style is wonderful, the articles is really excellent,enjoyed this one appreciate it for putting up.SEO Kent


  80. John Kohli

    Hey Kristi, this an amazing and exhaustive list. Thanks for taking the trouble to compile this list. Blog writers now have a busy schedule ahead.

  81. Blogger wonosobo

    nice info thank’s for your post..

  82. Alexander Surowiec

    Great selection! Thx a lot!

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  84. Gustavo

    Pessoal, eu estou aqui para deixar um recado para você que deseja prosperar na internet. Eu comecei a ganhar dinheiro faz 3 meses e tenho como provar isto através do meu extrato onde ganhei mais de 160 mil reais em 3 meses. Sou de SP e no meu site tem o meu telefone e explicações detalhadas de como voce irá fazer para poder começar a divulgar o negócio Bbom. Voce terá meu skype, meu telefone e pdoerá comprovar o que eu estou dizendo. Acesse o meu site e veja como http://www.bbomja.com.br
    Aguardo seu contato Paulo Henrique.

  85. phanxlz

    You’d think that megapublisher Activision would be investing more in mobile game development. After all, everyone says mobile games are the future.

    But even as companies like Supercell, GungHo and DeNA making large-scale cash on mobile games, Activision Publishing CEO Eric Hirshberg says his company is taking a measured approach to the space.

    So the question is, with Activision’s resources, and solid proof that a company can bring in very meaningful revenues via mobile, why hasn’t the company tried to really capitalize on the vast mobile game market?

    “Currently, we’re primarily using mobile as a way to enhance the experience of our core franchises, not as a new alternate core business for us,” says Hirshberg. “We know what we’re good at. We’re good at making highly immersive, high-production value games that people play for hours and hours.

    “Right now, that doesn’t describe the mobile game environment, for the most part. Eg: tai mp3 zing. That’s not an indictment of mobile games, it’s simply a description of whether or not it’s the right place for us to focus our primary energies.”

    Activision’s primary energies are spent on retail-centric, big-budget games that take years to complete, require tens of millions of marketing and development dollars, and lend themselves to franchise-ability. Activision is in the empire business, and that business happens mainly on game consoles and PC.

    The few games that Activision has brought to mobiles have been strong entries, but it’s hard to imagine they move the needle at company that makes hundreds of millions of dollars with franchises like Skylanders and Call of Duty. On mobile, games like Call of Duty: Black Ops Zombies, Skylanders Lost Island and a Pitfall remake did well for Activision, but certainly aren’t the kind of breadwinners like Supercell’s Hay Day or GungHo’s Puzzle & Dragons.

    Those mobile game companies in particular make ridiculous amounts of money: Supercell reportedly was making $2.4 million per day off of two games as of April this year. GungHo was reportedly making $3.76 million per day off of just one game as of May. Electronic Arts has been making sure to invest more heavily in mobile, and has seen some success as well, most recently with The Simpsons: Tapped Out.

    Hirshberg says “of course” Activision is keeping a close eye on those large-scale success stories. But those success stories are rare. “I’m glad to see companies have success at a larger scale in that environment,” he says. “A couple years ago, that wasn’t happening.

    “At the same time, the percentage of companies capable of achieving that scale is very low in that business. And even more so, the percentage of companies that are able to create any kind of franchise effect is even lower — meaning the top hits tend to rotate out every couple of months in that world. Even of] huge hits like Angry Birds are now in different businesses, like franchising.”

    For Activision, and other large game companies with roots in retail, the focus for now will remain on long-term franchises that players can attach themselves to for years.

    Even though Activision has thrown relatively little investment toward mobile games, Hirshberg admits, “You can’t deny the size of the installed base. There are a lot of these devices out there.”

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  107. Richard Takemura

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    Good to know this list includes some of my favorite blogs like dailyblogtips and Kikolani. But I would love to add Smartpassiveincome and Quicksprout blogs as well to this list

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    Thanks for the huge list of blogs…

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    Great list Kristi, and I like how you’ve split them into their specialist categories.

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  178. Dan Merryday

    Hi Kristi,

    Wow! This is one list that’s going to take time to delve into.

    75 is actually too much for me, because I know that (like all internet entrepreneurs), I won’t have the attention or time to learn from them all!

    The sub-list of content and copywriting is most interesting to me, since I think this is where the “art” of marketing is; and where the connection between marketer and audience is made.

    Thanks for the list!

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  192. Steve West

    Hi Kristi,

    Great to see a well categorized list of marketing blogs, this is very useful! :)

    I was surprised you don’t have Pat Flynn’s Smart Passive Income Blog on the list (or the previous 75). His blog is really awesome, I get so much good info from there!

    Yeah John Lee Dumas’ Entrepreneur on Fire rocks! I’m amazed at how this guy manages to do one podcast a day, the guy’s a machine, lol!

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  193. Hendy August

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  197. Steve Mayo

    Good list, but honestly anybody can claim to be an expert nowadays, you can never know who is at the other side of the screen. I rather stick with proved experts on marketing like Claude C. Hopkins, Gary Halbert, or David Ogilvy. They have tracked records of being successful at what they do, and are good at teaching others their techniques.

    I personally recommend reading Hopkins’ book “A Legacy in Advertising”. Hopkins is the father of modern advertising, and his methods are simple but highly effective. Part of what I learned was why people chooses a product over a similar one, so I was able to make ads visible and original, even though my product was not different than the competition’s. How to double my sales without worrying about product returns using risk-free promotions, This book is a useful tool for anybody who is serous about learning marketing or advertising the right way. Believe me, it is surprising what happens when you invest in your education. The results will surprise you!

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  200. Kate

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  201. Brendon Ross

    Fantastic list! Thanks for sharing all these great blogs. Definitely going to keep an eye on these blogs to keep me internet/social marketing agenda in check.


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  209. CharlesBiggs

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    Regardless, great list though. Especially UnMarketing!

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