Build, Publish & A/B Test Landing Pages Without IT
Now that video production is affordable to all business sizes, we’re beginning to see companies use video on landing pages and not just their homepages to help increase their conversion rates. Check out these 10 great examples.
Google+ has two excellent features that are worth paying attention to: Sparks and Ripples. Learn how to use them to expand your social network with this set of practical tips.
Over the past year, Google has been using a cuddly toy to wipe out what it sees as spammy content. Taking down some pretty big players in the process. This infographic that does a good job of breaking down it’s history and how you should go about making your site Panda proof…
Fact: in the world of landing pages, there are far more misses than hits. If you’re skeptical of that statement, do some quick research by clicking on some paid search or display ads. In this post we look at 5 examples of good landing pages. What do you think?
A billion studies have been conducted to determine “hot spots,” or areas of web pages that users’ eyes tend to focus on first. Using eye tracking software you can find natural patterns that most users’ eyes follow on a page and use them to design better landing pages.
Critics say Google+ is merely a copycat attempting to dethrone Facebook as the king of social media. But it has a few tricks up its sleeve that set it apart from the pack. Here are a few ways to use Google+ to give your marketing a kick in the pants that Facebook didn’t see coming.
Advertising on LinkedIn should be a vital part of your overall marketing strategy, simply because it’s the best way to target your campaigns to specific people using the 5 segmentation strategies we’ll discuss in this post.
Over the last year Oli has shared his insights and thoughts, his metaphors and humor, and his uncanny ability to make even the most boring topic fairly relevant. So, in honor of Mr. Landing Pages’ birthday (Jan. 14) we are reviewing his best Unbounce posts of the past year.
If you think Google+ is a fad or a failure like Buzz/Wave etc. then you’ve got your head in the sand. This time they got it right. Get your business on board immediately! Google’s position as the leader in search positions them as a marketing tool that you can’t ignore. Get started with Google+ TODAY.
To quote Seth godin – “Content marketing is the only marketing that’s left.” We agree here at Unbounce, so here is a little insight to get you up and running with your own content marketing strategy.
Download our free white papers and reports for some bedtime conversion optimization reading.
Read our opinionated guide to landing page conversion.
Using Twitter to enhance, promote and measure your landing page campaigns.
A collection of articles about landing page fundamentals.
