Over the past year, Google has been using a cuddly toy to wipe out what it sees as spammy content, taking down some pretty big players in the process. It made a lot of people nervous – so I thought I’d share this infographic that does a good job of breaking down it’s history and how you should go about making your site Panda proof…
[Via: Single Grain - A Digital Marketing Agency]
– Oli Gardner
About The Author
Oli Gardner
Oli is Co-Founder & Creative Director at Unbounce. He is a former Interaction Designer who tends to use metaphor more than he probably should in his writing. He likes it when you jump in the conversation by commenting and finds writing in the 3rd person like this slightly awkward. Oli writes about conversion centered design, marketing and landing page optimization.
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Now this is exactly what I have been looking for. Really easy to understand break down of the changes in Google’s algorithm. Thank you for sharing this!
Really Easy to Read and Understand explanation of Google’s Panda algorithm
Hi Oli,
Thanks for circulating this fantastic overview of Google’s alterations to its algorithm! I especially appreciate the step-by-step outline describing how site owners can recuperate from a Panda hit. I’d love to see more awesome infographics on Unbounce in the future!
Grace
Never understood Panda as clearly lol. One of my sites had been hit by Panda. Still trying to recover.
Anyone who is into web marketing can definitely benefit from this infographic, though I think it needs to be updated to reflect how Penguin works. Has anyone been hit by the Penguin? And if so, how did you recover?