These marketing fails deserve a double facepalm
Back by popular demand we have rounded up the best of the worst marketing fails.
If you haven’t already, check out this past ‘epic marketing fail’ post for some entertainment. We also post a weekly marketing fail to our Facebook page every Monday to start your week off with a smile.
Today’s categories:
These marketers clearly did this on purpose. Pro: They got people talking about their ad. Con: They compared their product to “sheet.” So is it a fail? Or did they succeed in making this ad go viral?
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What do you think, marketing genius or marketing faux pas? Are these marketers going a little too far?
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So Susan Boyle’s Album Release Twitter HashTag was one big mistake…but hey, publicity is publicity, right?
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What is the spelling on the actual cake going to be?
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Loves me a free fee? Wait, what? I have to pay?
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Shameless Tricks? Well, Mr. Editor-in-Chief, you should be ashamed. Please make sure you look at BOTH sides of the fold before you approve the magazine for print.
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Of course I will climb down onto the track and step over the railing to launch my QR Code scanner. Let me get right on that… Death wish anyone?
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Laughing at you. Not with you.
Dear Editor-in-Chief, Please remember where you place an ad is just as important as the ad itself. Sincerely, Marketers everywhere
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This really makes you want to “treat him.”
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This call to action was so strong, someone took it to heart.
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Aan advertising executive clearing their desk
We’re putting the ball in your court. What exactly is wrong with this ad?
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We fire the marketing team. Please, remember your audience.
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Common Oprah. I had higher expectations coming from you.
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Hmmm. Not sure if this is an ad for a touchless faucet or…
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Word on the street is that this may be fake. But still.
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Funny funny stuff! I think the Asda one made me laugh the most.
I don’t get the watch one with Nicholas Cage though, am I missing something?
@ Jack – It’s and ad for Mont Blanc and the watch is a Breitling or something else. I think. Oops.
Stefanie great collection of marketing fails. It was hard to choose my favorite but I think the Shameless Tricks one it it.
Spellings and grammar have to be the worst culprits. There is no misinterpretation or poor decision, it’s just wrong at the most basic level.
Great post Stefanie. LOL more than once. Excellent, entertaining, embarrassing for some :-)
Stefanie, these are really good, I was LOL. Ads that go viral, have succeeded in their marketing, people are talking about it. Everyone will remember the product when they see it. Negative publicity is a good thing for unknown firms, gets them famous fast on a small budget, bad for established ones. Do you agree?
Jaz Cook
come a little closer so the subway can kill you! that one is good because people can read the ad better, the bad part is the clients you get die! or is that a good thing for the company?
Good Finds :)
Had a really good laugh. I also work on marketing, it’s true that many (funny) things out of control can hurt your brand.
Wow, such fails, kinda funny isnt it.
I agree this is funny! You sometimes must fail in order to succeed i guess
They all really made me laugh, thanks so much Stefanie.
Holy smokes lol – some of those are really bad!
These are great. I don’t get the Nicolas Cage one though…what am I missing?
Fantastic post Stefanie! very funny, what a fails or not… maybe have a great audience with it.
Thank you!
Excellent piece – thank you.
The humour is entertaining but the teaching acts as serious reminder of what can go wrong and the need to be super vigilant when developing campaigns!.
Check this monumental FAIL! http://americanpowerblog.blogspot.com/2013/04/heres-that-ge-works-commercial-with.html?m=1