Posts by Jen Gordon

Conversion Fest
Contest Entry

8 Ways your Landing Page Design is Sabotaging your Click-Thru Rate

Testing and optimizing landing pages can be a fun and frustrating game of cat and mouse. Every time the mouse gets away, it feels like self-inflicted sabotage. After all, as marketers we really don’t want to eat the mouse, we’re just inviting them to play!

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  • What it takes to build successful marketing campaigns
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