Unbounce AI Hybrid Builder Terms
Effective November 13, 2026.
1. These terms. These AI Hybrid Builder Terms (the “AI Terms”) supplement the Unbounce Terms of Service at https://unbounce.com/terms-of-service/ (the “Terms”) and apply to your use of AI Features and AI Credits in the Unbounce AI Hybrid Builder. Capitalised terms not defined here have the meanings given in the Terms. If these AI Terms conflict with the Terms, these AI Terms govern for AI Features and AI Credits. By signing up for an Account that includes AI Features, or by using AI Features, you agree to these AI Terms and to the Terms.
2. Definitions. AI Features: Features of the Services that generate, edit or suggest Content using artificial intelligence, including Unbounce AI in the Unbounce AI Hybrid Builder.
AI Credits: The units by which use of AI Features is measured and charged, as described in these AI Terms and on the Unbounce pricing page or in your Account. AI Credits are included in your Subscription fees as described in your Account.
3. AI-generated content. Content generated by AI Features may be inaccurate, incomplete, misleading, outdated or fabricated, including prices, dates, statistics, factual statements and claims about products or services. You are responsible for reviewing AI-generated content before publishing or otherwise using it and for independently confirming the accuracy, currency and suitability of any factual claims it contains. You agree that you will not rely on AI-generated content without first reviewing and verifying it. Unbounce does not warrant the accuracy, completeness, currency or fitness for purpose of AI Output.
4. Permitted use of AI Features. AI Features are intended for the creation of marketing landing pages. AI Features are not designed, intended or authorized for use in any high-risk AI system or any use case listed in Annex III of Regulation (EU) 2024/1689 (EU AI Act), including without limitation, employment and worker management, recruitment or candidate screening, educational evaluation, assessment of creditworthiness, insurance pricing or underwriting, determining access to essential public or private services or benefits, law enforcement, migration or border management, administration of justice, or any other use where decisions produce legal or similarly significant effects on individuals, or any use requiring a Business Associate Agreement. Customer shall not use AI Features for any such purpose. Unbounce does not represent that AI Features are suitable for any such use. Customer is solely responsible for determining whether its intended use of AI Features is permitted under applicable laws, including the EU AI Act. Your use of AI Features is also subject to the acceptable use policies of the AI providers whose models Unbounce uses, and Unbounce may decline to generate content that does not comply with these AI Terms or those policies.
5. Your disclosure obligations. Where applicable law requires you to disclose to your visitors that content was generated or assisted by AI, meeting that requirement is your responsibility. Unbounce does not provide visitor-facing disclosure on your behalf. AI-generated text produced by Unbounce AI is marked in a machine-readable format.
6. Ownership of AI-generated content. As between you and Unbounce, and to the extent any such rights exist in Content generated by AI Features at your request (“AI Output”), Unbounce does not claim any rights in that AI Output, and AI Output is treated as your Content under Section 9 of the Terms, subject to the rights of third parties. AI Output is not exclusive to you, and the same or similar output may be generated for other users. Any reference in AI Output to a third party or to a third party’s products or services is not an endorsement, sponsorship or recommendation by Unbounce. Templates, components, stock images and other materials provided by Unbounce or its third-party licensors that are included in a page built using AI Features are not AI Output, remain the property of Unbounce or its licensors, and remain subject to the Terms and to their own applicable licence terms. You are responsible for ensuring that your prompts and your use of AI Output do not infringe the rights of others, including trademarks and other intellectual property, and Unbounce makes no representation that AI Output is original or non-infringing.
7. AI Credits. Where your plan includes AI Credits, your Account receives the monthly allowance of AI Credits stated for your plan on the Unbounce pricing page or in your Account. The allowance resets on each billing date and unused allowance does not carry over. Where available, you may purchase additional AI Credits (top-ups) at the price shown at the time of purchase. Top-ups are used only after the monthly allowance for the current billing period is exhausted, and expire 12 months after purchase. Except where required by applicable law, top-ups are non-refundable, have no cash value, are not redeemable for cash, and are not transferable between Accounts. If you cancel your subscription, unused top-ups will remain available until the end of your then-current billing period. Nothing in this clause limits any cancellation, refund or other rights you may have under applicable consumer protection legislation. Trial Accounts receive the trial allowance stated on the Unbounce pricing page or in your Account and cannot purchase top-ups. The AI Credits consumed by an action are as stated on the Unbounce pricing page or in your Account. On an upgrade, the new allowance applies from the date of the upgrade. On a downgrade, the new allowance applies from the next renewal. AI Credits already used are not refunded or reclaimed. Unbounce may change allowances, prices and consumption rates in accordance with Section 4.5 of the Terms.