Landing page visitors have been shown to convert and spend twice as much as those sent to a typical ecommerce store.* With Unbounce, you can quickly create, test, and customize targeted, on-brand landing pages that make each product shine and every product sell. * Source: Monetate, Monetate Ecommerce Quarterly
While your online store is great for high-level information and allowing visitors to explore products, ecommerce product pages aren’t up to snuff when it comes to making the sale.
No matter how organized your online store is, you’ve still got distracting navigation, one-size-fits-all messaging, and competing CTAs that can derail a shopper’s purchase momentum. Landing pages bring focus to just one conversion goal: sales.
Time really is money. Tricky website updates and technical bottlenecks limit your ability to run promotions and seasonal campaigns—so Black Friday could come and go before you even get that sale up.
You need to know whether a new product is worthwhile before investing, but even a small change to your live store can take too much time. You need a way to experiment outside your storefront.
By sending traffic to custom-built landing pages instead of standard product pages, you’ll turn more clicks into sales.
Our drag-and-drop builder makes it easy to put your products in their best light with high-resolution images, video backgrounds, and parallax scrolling.
Insert a “Buy Now” button, customer review widget, or whatever you want, on any page with just a couple lines of custom code.
Add popups to any landing page, or even your website, to capture visitor emails for lookalike audience building, nurture campaigns, and retargeting.
“Unbounce allows our marketing team to build landing pages quickly and effortlessly without involving our engineering team. It’s easy to make quick copy or photo changes, as well as replicate and customize landing pages to give different products, topics, and industry niches their own highly targeted space on our domain.”
Lindsey Wilson
Content Manager at Packlane
“Through testing, we’ve learned a lot about different types of visitors coming in through paid search and ended up creating different landing pages to bring in those audiences. With Unbounce, we can [now] understand how certain copy, images, hero buttons, CTAs, and even the order of information is performing, and how these elements combine into a great page that converts.”
Shivanie Barapatre
Customer Acquisition at Zola
Create and publish as many pages as you want, with a 14-day free trial of any Unbounce plan.
Tailored messaging, targeted promotions, and near-instant page loading adds up to more sales in less time.
Swap out any text on any page with Dynamic Text Replacement. If shoppers are searching Google for gold-plated Quidditch brooms, that’s what they’ll see from ad to landing page.
Upsell, cross-sell, and put limited-time deals, discounts codes, or new product promotions front and center with targeted sticky bars.
Unbounce’s Speed Boost and Auto Image Optimizer mean your pages load faster than a typical online store and keep visitors’ attention.
Get current products in front of shoppers and new products into the market faster with quick page creation and easy idea validation.
Publish faster with high-converting designer templates that can be easily customized to match every aspect of your brand.
Quickly test new products and ideas by running A/B Tests on your pages to see what shoppers want, and what they don’t.
Use AI-powered Smart Traffic to automagically optimize your campaigns and send visitors to the variant most relevant to them.
Fat Stone Farm got big, fat results by using Unbounce landing pages to sell their Elderberry Apple Shots. We’re talking a 33x return on their ad spend and cost-of-acquisition decrease from $145 to $1.55.
Try 14 days free of any Unbounce plan with full access to all features.