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2010 is the year of landing pages and conversion optimization. Join in as we discuss the evolution of conversion economics, conversion centered design and the art and science of landing pages.
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4 Ways Blogging Has Changed Online Business

By Oli Gardner, December 2nd, 2009 in Blogging, Social Media | View Comments
The face of online business has changed as communities begin to influence direction.

The face of online business has changed as communities begin to influence direction.

Your business has an expansive, opinionated blog that is championing the ideals of your target market. Right?

If not, you might want to run down to the corner store and buy:

  • a bag of keepin’-up-with-the-Jones’s powder
  • half a dozen bandwagon tickets
  • a bottle of behind-the-times juice
  • and a handful of learn-how-to-write-about-your-business-niche lozenges.

While you’re at it, pop into the doctor’s and see if you can get an early adopter injection so you’re better prepared in the future…

Seriously though, the need to conform is no reason to start a blog. And for those of you who are still skeptical, I’ll uncover 4 real reasons why communicating with your customers via this medium will have a big impact on your business.

Read More …

New Guest Bloggers at Unbounce

By Oli Gardner, November 12th, 2009 in Blogging | View Comments
Become an Unbounce guest blogger.

Become an Unbounce guest blogger.

Starting this week we have a few guest bloggers that will be appearing on the Unbounce blog.

This will enable us to expand our coverage of online marketing and conversion topics and bring you some extra diversity. Now I just need to convince some of the other founders to contribute some penmanship and we’ll be gold.

Call for Bloggers

If anyone out there is interested in becoming a guest blogger on Unbounce, drop me a line at oli@unbounce.com.

Read More …

We have a ton of blog posts for you to explore:
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