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Raise Your Marketing IQ at CTAConf 2019 Thumbnail

Raise Your Marketing IQ at CTAConf 2019

Work smarter, not harder. Call to Action Conference 2019 explores six core elements of "Marketing IQ" with 20 expert speakers and leading marketing minds.
11 Surprisingly Awesome Popup Design Examples – Scored by The Delight Equation [Tool] Thumbnail

11 Surprisingly Awesome Popup Design Examples – Scored by The Delight Equation [Tool]

If your perception of a popup is one of those ugly Wordpress template type things with three big green checkmark bullet icons, then you need to read this post and use The Popup Delight Equation. It's a heuristic-based interaction and design formula to help you avoid the fundamental mistakes that most popup designers make. It's not hard to be delightful, it just needs a little guidance and a dose of design theory.