The 4 Best Mobile Platforms For Your Marketing Strategy
Mobile devices are everywhere. Shouldn't your ads be, too? Here are the four best mobile advertising platforms to use in your marketing strategy.
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How to Optimize Your Landing Pages with Behavioral Segmentation
Segmenting your audience helps you tailor your messaging for optimal results. Here's how behavioral segmentation can personalize your landing pages.
How to Write Ad Copy That Gets More Clicks
You can't solely rely on your ad visual for conversions, your copy has to be enticing as well. Here are some of the best practices to write ad copy that converts.
3 Simple Landing Page Tweaks to Help Boost Your Sales
You build landing pages to convert. But how can you make sure your leads turn into sales? We've got a few simple tips for you.
How to Create Irresistible Copy for Your Top-of-Funnel Landing Page
Visitors aren’t always ready to convert; they just want more information. Here's how to write copy that best aligns with your top-of-funnel audiences.
How to Build Successful Restaurant Landing Pages That Sell More Food
Wondering what's on the menu of a good restaurant landing page? Dig into these helpful tips to succeed in the digital landscape.
How to Create a Customer Journey Map That Works in 30 Minutes (Free Template)
Many people understand the importance of customer journey maps, but actually creating one seems too large of a task. We’ll break down what a customer journey map is, walk through why it matters, and help you make your own in less than 30 minutes with our handy, free template.
Check Yourself Before You Wreck Yourself With A/B Testing
You can’t go back in time and start running game-changing tests, but you *can* get started today. We've gathered best practice advice from three experts and condensed it into seven easy-to-implement tips.
Will Facebook’s New Ad Features Help Social Marketers Increase Conversions?
Will Facebook's Relevance Score and Product Ads features be a boon for performance marketers? Learn about the new updates and how they'll impact conversions.
4 Strategies to Drive More E-Commerce Sales With Your Facebook Ads
Even with the rising price of Facebook ads, many marketers are seeing a drop in click-through rates. Here are four strategies to increase the ROI of your Facebook advertising campaigns.