How to Use Click Tracking to Optimize Your Landing Pages
Optimization is all about user experience. With click tracking, you can see exactly how users navigate your landing page and how to optimize.
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The Biggest Marketing Lessons of 2021 (And How to Use ‘Em in 2022)
Privacy regulations. AI copywriting. New landing page strategies. It's been a busy year. Make the most of the latest marketing trends in 2022.
What is a call to action?
Calls to action (CTAs) are short phrases or buttons on your website that tell visitors what to do next—like “Sign up now” or “Get your free guide.” Think of them as the digital version of a salesperson pointing customers toward the checkout counter. CTAs guide visitors to take specific steps that help achieve your marketing … Continued
ActiveCampaign Sets New World Record for Integrating With Unbounce – (89 minutes)
ActiveCampaign used our webhook to send leads generated from Unbounce forms directly into their email management software. And they did it in... 89 minutes! Read on for instructions on connecting your account (or build your own webhook to connect your product to Unbounce).