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10 A/B testing examples and case studies to inspire your next test Thumbnail

10 A/B testing examples and case studies to inspire your next test

Whether you’re new to the A/B testing game or you’ve been using it for a while, a spark of inspiration can help kick-start you on your path to marketing success. This post provides 10 real-world examples that show how A/B testing can help any marketer get closer to achieving their conversion optimization goals.
AI in review: 10 brands that embraced AI in 2023 Thumbnail

AI in review: 10 brands that embraced AI in 2023

From creative powerhouses to organizational wizards, these brands harnessed AI to revolutionize how we work, play, and create. Let's dive into 10 standout examples, featuring the likes of Canva, Notion, and Wistia.
Unprompted: The ethics of AI in marketing Thumbnail

Unprompted: The ethics of AI in marketing

What are the ethics around using AI? In this episode of Unprompted, join us as our hosts talk with guest Aaron Kwittken about AI in PR and how we should handle the inevitable biases in AI.

How and Why You Should be Guest Blogging [With Case Study]

Guest blogging is about taking what you already do well and telling other people about it. When you guest blog, you’re providing content that will keep readers interested in someone else’s blog and providing an easy path back to your own work. But what is it? And where do you begin?