10 Super Smart People Talk Copywriting for Conversion
We’ve gathered the best 10 posts on conversion copywriting by the best in the business. Soak up the knowledge and you will be writing for conversion like Shakespeare wrote sonnets.
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10 Landing Pages Critiqued for Copywriting Excellence. You Pick the Winner.
The 10 finalists in our Conversion Copywriting Contest have been selected and critiqued by our team of all-star copywriting experts. Now their fate rests within your hands. Cast your vote for the most persuasive landing page!
Landing Page Copywriting Secrets the Pros Never Share
If you could hire four top copywriters to write your landing page, what would they do for you? What are the tricks they’d use to get visitors to convert? You could shell out well over $1000/hr to hire Joanna Wiebe, Henneke Duistermaat, Demian Farnworth and Amy Harrison. Or you could learn all their favorite formulas, fo' free. Right now.
A Simple Formula for Writing Super Clickable Button Copy
It doesn't matter how awesome the rest of your landing page is – a poorly-written call to action button will bring all conversions to a halt. In this episode of the Call to Action podcast, we break down the anatomy of a super compelling and clickable CTA button.
3 Professional Copywriters on What It Takes to Write Landing Page Copy that Converts
Is your landing page copy killing it… or is it killing your conversions? Before you write another word, check out these battle-tested landing page copywriting tactics.
![Beating Copywriter’s Block [PODCAST] Thumbnail](https://unbounce.com/photos/beating-copywriters-block-850-386x165.jpg)
Beating Copywriter’s Block [PODCAST]
Writer's block isn't just for novelists and poets — copywriters experience it too, and the struggle is real. In the latest episode of the Call to Action podcast, we share devices and tricks you can use to get unstuck before you tackle the copy for your next landing page.
A Classic Formula for Gut Checking Your Landing Page Headlines
If you read any marketing blogs, you know that landing pages live or die by the copy – but how can you write headlines that reliably convert? No copywriting arsenal is complete without this classic, easy-to-follow formula.
4 Truths About Human Nature Every Marketer Needs to Know Before Writing a Word of Copy
Writing effective landing page copy isn’t just about nailing a really clever pun. It’s about understanding that *real people* are behind every click on your landing page. If you know what makes them tick, then you'll know what makes them click.
25 Inspirational Resources for Copywriters
Fiction writers find inspiration in the strangest places. Nature. Children. Turn signals. Smoke signals. But what about copywriters? As anyone who writes copy will tell you, it’s easy to end up in an echo chamber, resorting to the same tricks over and over. So if you’re stuck for ideas, here are 25 totally unexpected resources to spark your creativity and give your copy the stand-out treatment.
![BLUF: 4 Examples of High-impact Copy Inspired By this Military Tactic [+ Free Downloadable Worksheet] Thumbnail](https://unbounce.com/photos/morse-code-bluf-feature-386x165.jpg)
BLUF: 4 Examples of High-impact Copy Inspired By this Military Tactic [+ Free Downloadable Worksheet]
It's easy to get wrapped up in the brilliance of one's own writing; however, in today's world of barely there attention spans, getting to the point is of utmost importance. Which is why we're here to whip you into clear, concise copywriting shape. Using BLUF (Bottom Line Up Front), a military tactic that highlights the most vital information first, you can convince your visitors to convert in fewer than 30 words... now drop and give me 20.