Welcome to the 2011 Conversion Fest Leaderboard! Here you’ll be able to track the daily progress of each blogger as they progress through the 2 rounds of voting and try to win the 3 iPad2′s that are up for grabs. Vote for your favourites by “retweeting” and “Like’ing” on Facebook.
Check the bottom of the page for 3 important details:
I will be updating the social scoring daily at around midnight PST, so be sure to keep checking back.
Conversion Fest just got 6x more exciting. We’ve teamed up with 6 of the coolest companies around who’ve each thrown some extra prizes into the contest – for the TOP 5 bloggers. Full details can be found in the contest prize partner section at the bottom of the page.
| Position | Photo | Author & Topic | Date Published | Social Scoring (updated daily) |
Judges Scoring | Total Score | ||||||
 |
 |
 |
Social Total | Originality | Creativity | Writing Style | X-Factor | |||||
| 1 |  |
Kristi Hines @kikolani Measuring Social Media ROI & Goal Conversions with Google Analytics 5 |
August 2 Social scoring ends Aug 15th |
1,125 | 542 | 262 | 1,929 | Oli: 25 Rick: 25 |
Oli: 25 Rick: 25 |
Oli: 25 Rick: 25 |
Oli: 75 Rick: 75 |
2,229 |
| 2 |  |
Angie Schottmuller @ASchottmuller 10 Ways to Use QR Codes for Better Conversion Rates |
July 26 Social scoring ends Aug 8th |
844 (inc 24 tweets that got lost when WordPress messed up) |
308 | 98 | 1,250 | Oli: 25 Rick: 25 |
Oli: 25 Rick: 25 |
Oli: 25 Rick: 25 |
Oli: 75 Rick: 75 |
1,550 |
| 3 |  |
Yomar Lopez @yogizilla The Adaptive SEO Approach (And How To Get More Conversions) |
August 16 Social scoring ends Aug 29th |
434 | 302 | 232 | 966 | Oli: 20 Rick: 20 |
Oli: 25 Rick: 20 |
Oli: 20 Rick: 20 |
Oli: 75 Rick: 60 |
1,231 |
| 4 |  |
Jen Gordon @ItsJenGordon 8 Ways your Landing Page Design is Sabotaging your Click-Thru Rate |
August 4 Social scoring ends Aug 17th |
479 | 379 | 38 | 896 | Oli: 20 Rick: 20 |
Oli: 25 Rick: 25 |
Oli: 25 Rick: 25 |
Oli: 75 Rick: 75 |
1,186 |
| 5 |  |
Michael King @IPullRank The Cat in The Hat Teaches SEO |
July 28 Social scoring ends Aug 10th |
443 | 83 | 62 | 588 | Oli: 25 Rick: 25 |
Oli: 25 Rick: 25 |
Oli: 20 Rick: 25 |
Oli: 75 Rick: 75 |
883 |
| 6 |  |
Anna Sawyer @AnnaFSawyer More Conversions Than a Kool-Aid Cult: Using Mind Control to Boost Your Lead Gen Conversion Rate! |
August 10 Social scoring ends Aug 23rd |
178 | 45 | 36 | 259 | Oli: 25 Rick: 25 |
Oli: 25 Rick: 25 |
Oli: 25 Rick: 20 |
Oli: 75 Rick: 75 |
573 |
| 7 |  |
Samir Soriano @SamirSoriano Forget About The Conversions: Give Value to Get Value |
August 3 Social scoring ends Aug 16th |
129 | 217 | 12 | 358 | Oli: 20 Rick: 20 |
Oli: 15 Rick: 15 |
Oli: 20 Rick: 20 |
Oli: 45 Rick: 45 |
538 |
| 8 |  |
Justin Brooke @JustinBrooke 7 Proven Ways To Increase Your Email Open & Click-Thru Rates |
August 8 Social scoring ends Aug 21st |
225 | 86 | 64 | 375 | Oli: 15 Rick: 20 |
Oli: 20 Rick: 20 |
Oli: 20 Rick: 20 |
Oli: 30 Rick: 30 |
530 |
| 9 |  |
John Ekman @Conversionista Why über-Optimised SEO Titles Kill Click-Through & Conversion Rates |
August 15 Social scoring ends Aug 28th |
150 | 47 | 52 | 249 | Oli: 15 Rick: 20 |
Oli: 20 Rick: 20 |
Oli: 20 Rick: 20 |
Oli: 45 Rick: 45 |
454 |
| 10 |  |
Naomi Niles @NaomiNiles How to Have a Gorgeous Website Design AND Great Conversion Rates at the Same Time |
July 27 Social scoring ends Aug 9th |
189 | 29 | 34 | 252 | Oli: 20 Rick: 20 |
Oli: 25 Rick: 25 |
Oli: 25 Rick: 25 |
Oli: 30 Rick: 30 |
452 |
| 11 |  |
Ryan Kelly @pearanalytics How To Set Up and Track Keyword Origination from Multiple Sources in Salesforce |
August 9 Social scoring ends Aug 22nd |
107 | 10 | 18 | 135 | Oli: 25 Rick: 25 |
Oli: 20 Rick: 20 |
Oli: 20 Rick: 20 |
Oli: 60 Rick: 60 |
385 |
| 12 |  |
Garry Lee @GarryLee316 Using Behavioural Email to Re-Engage and Convert Your Customers |
August 12 Social scoring ends Aug 25th |
140 | 12 | 8 | 160 | Oli: 20 Rick: 25 |
Oli: 20 Rick: 15 |
Oli: 15 Rick: 20 |
Oli: 45 Rick: 45 |
365 |
| 13 |  |
Dave Gallant @DaveRGallant 5 Ways to Get Your Client To Say “Yes” to Conversion Forms |
August 18 Social scoring ends Aug 31st |
148 | 47 | 26 | 221 | Oli: 20 Rick: 20 |
Oli: 15 Rick: 15 |
Oli: 15 Rick: 15 |
Oli: 30 Rick: 30 |
381 |
| 14 |  |
James St. John @stjohnmarketing Swinging for the Fences: Turning Singles Into Home Runs With Retention Marketing |
July 29 Social scoring ends Aug 11th |
149 | 50 | 18 | 217 | Oli: 20 Rick: 25 |
Oli: 10 Rick: 10 |
Oli: 10 Rick: 10 |
Oli: 30 Rick: 30 |
362 |
| 15 |  |
Stephen Croome @FirstConversion The money has been spent, what now? 5 steps to iterate content development for results: Research, Community, Media and Latent Dirichlet Allocation (LDA) … and interns |
August 23 Social scoring ends Sep 5th |
85 | 5 | 26 | 116 | Oli: 20 Rick: 20 |
Oli: 15 Rick: 15 |
Oli: 15 Rick: 20 |
Oli: 45 Rick: 45 |
311 |
| 16 |  |
Jessica Eballar @Bill4Time 3 Invaluable CRO Resources You May Be Missing – No Fancy Tools Required |
August 22 Social scoring ends Sep 4th |
97 | 22 | 8 | 127 | Oli: 15 Rick: 20 |
Oli: 15 Rick: 15 |
Oli: 15 Rick: 20 |
Oli: 30 Rick: 30 |
287 |
| 17 |  |
Aaron Bradley @aaranged Bad Landing Pages? No Landing pages? Then Do Something About It! |
August 19 Social scoring ends Sep 1st |
122 | 5 | 4 | 131 | Oli: 15 Rick: 20 |
Oli: 20 Rick: 15 |
Oli: 25 Rick: 25 |
Oli: 15 Rick: 15 |
281 |
| 18 |  |
Igor Belogolovsky @CleverZebo 5 Ways to Screw Up Your A/B Test |
August 1 Social scoring ends Aug 14th |
100 | 22 | 10 | 132 | Oli: 15 Rick: 20 |
Oli: 20 Rick: 20 |
Oli: 20 Rick: 20 |
Oli: 15 Rick: 15 |
277 |
| 19 |  |
Stephan Wiedner @noomii The Non-Designer’s Swiss Army Knife of Free Tools to Make Sweet Landing Pages |
August 17 Social scoring ends Aug 30th |
60 | 36 | 22 | 118 | Oli: 15 Rick: 15 |
Oli: 20 Rick: 15 |
Oli: 15 Rick: 15 |
Oli: 30 Rick: 30 |
273 |
| 20 |  |
Kevin McCaffery @ConversionRate_ On the Origin of Customers – Evolution and Marketing Compared |
August 11 Social scoring ends Aug 24th |
64 | 5 | 6 | 75 | Oli: 25 Rick: 25 |
Oli: 15 Rick: 15 |
Oli: 20 Rick: 20 |
Oli: 15 Rick: 15 |
225 |
| 21 |  |
David Fothergill @fothergilld “It’s not a popularity contest…oh, wait, it is!” – Measuring and Optimizing Social Engagement |
August 5 Social scoring ends Aug 18th |
74 | 1 | 8 | 83 | Oli: 10 Rick: 20 |
Oli: 10 Rick: 10 |
Oli: 15 Rick: 15 |
Oli: 15 Rick: 15 |
193 |
Posts will appear daily (Mon-Fri) on the Unbounce Blog and the leaderboard will be updated daily with links and points. Unbounce will promote each post equally through it’s network. The top 3 winners will be announced 1 week after judges scoring begins.
Any Questions? » Jump down to the comments at the bottom of the page and I’ll clear it up for you.
Remember what you're playing for! - Now 3 iPad2's
The top 5 vote-getters (total points at the end of the contest) will each get to choose their 2 favourite prizes from the collection below. (Note: It’s for new accounts only – so pick 2 that you don’t already have).
How freaking awesome is that!!! So keep on promoting your posts as you only need to be in the top 5 to score prizes now!
[...] had the opportunity to guest post for Unbounce’s 2011 Conversion Fest Blogging Contest. My post is up against ones from several other smart experts in the industry. It’s a tough [...]
Wow.. If the first few blog entries are any indication of what is to come, this is going to be a very close race.
What is particularly impressive is that, as much as our ideas and practices are similar, everyone is providing a fresh perspective.. I did not expect that. Each title and writing style really stands out.
I blame that Jedi girl for setting the bar so high.. Oli, haven’t you heard about leaving the best for last?? SHEESH. ;o)
Good luck, everyone!
Haha. Hey, I had no idea QR codes would be so epic! Although I think most of us are aware of Angie’s marketing prowess, so no shockers there.
Plenty of posts to come yet (including yours good sir) – so no throwing in the towel just yet.
Plus!!! Prizes for Top 5 now…
Giving props to Angie’s post, I used a QR code to promote my post on my blog.
http://atlantageorgiamarketing.com/use-this-qr-code
Nicely done! Love the collaboration and competition.
Awesome.
It’s all coming around full circle – NICE!
I love the new prizes you guys added, Oli. Some really useful stuff there that can help create urgency and supporting existing efforts for many of us.. Well, I know I can certainly speak for myself when I say they are tantalizing! 8)
What’s neat there is that using a solution makes it easier to promote honestly.. Anyone need an affiliate marketer? I accept Reese’s Peanut Butter cups as payment.. J/K
(Come on, folks.. we know you’re out there.. Join the conversation!)
You’re awesome Yomar – I hope the community enjoys your post (on the 16th) and it does well.
The day is almost here! I can’t wait to see what you all think about my article? I hope it is both useful and entertaining!
For those that enjoy hand-drawn art, the article comes complete with a FREE prize inside: a cartoony infographic by yours truly. ;o)
This is how I would like to do and yes Things might have been so good for all of us. This is going to be a lot of fun.
I just caught this comments thread now. Thanks Yomar for the kinds words. Keep wielding the Force, young padawan! Oli is still one of the best writers and bloggers I’ve encountered, so I’m glad he challenged us to step up our own game. I look forward to the analytical insights on content, headlines, sharing strategies, etc. that follow the contest! =)
Thanks Angie!
This contest has been a real eye opener and I reckon there is a ton to learn not only from the content, but how the authors marketed it for the contest.
I’ll definitely be digging out some stats, insights and conclusions for a post-contest wrap up.
Angieeeee!
The Force is certainly strong within this blogosphere. Alas, I was not able to channel enough of my power as my focus kept shifting.. I am still learning how to hone that aspect of my power. ;o)
It’s been cool seeing how everyone has a different style for their content development, marketing, and engagement efforts. I think we all played up our strongest networks. Honestly, Facebook was dying off for me until I started the Support-A-Thon event to help our fellows out in their contest efforts and beyond. I was losing interest due to all the noise and constant upkeep.
That said, it was a great opportunity to put StumbleUpon, Twitter, and SEO “tricks” into play. I used some heavy forums and interest groups discussion as well.. And that was just for the last stretch.
Angie, your initial surge right out the gates was awe-inspiring. I thought no one would touch you.. Then Kristi made a strong push in the last two or three days and I was like “Oh. Em. Gee.” Amazing stuff.. The insight there certainly will help us all out. 8)
As for Oli, his infographics are AMAZING.. But my infodoodles give them a run for his money. Just saying. =o]
P.S. I can’t wait to see the data and do some crunching! <– data nerd stuff
[...] a little selfish. I’m going to be honest here, folks… I need your help promoting my upcoming guest blog entry on Unbounce.com! Without your help, it will be an EPIC FAIL. Just [...]
Hey guys, thanks for approving the pingback.. My blog’s SEO value just increased threefold. Now, if I could only find my MarketingMagnet+10… ;o)
[...] up opportunities for future cross-promotions and other collaboration! Definitely check out the Unbounce.com Conversion Fest scoreboard to learn tons of useful stuff for career shifters, business owners, and creatives [...]
Wonderful job with these posts. They are very informative.
[...] is on this blog that Conversion Fest 2011 is taking place. I am a participant in the contest, which includes some great prizes. More than [...]
[...] as tempted as I am to remind you that my article on Unbounce.com goes live on August 16th (OOPS – okay, I could not help it), I want to share a simple CTA (Call To [...]
[...] as tempted as I am to remind you that my article on Unbounce.com goes live on August 16th (OOPS – okay, I could not help it), I want to share a simple CTA (Call To [...]
Hey all, if you’re finding this page by a serendipitous turn of events, I humbly invite you to check out my article on a socially-responsible, adaptive SEO approach where the focus is more on attracting the right people and engaging them. Inbound Marketing and Social Media buffs should enjoy this fresh new look at non-robotic content marketing done in a non-cyborg fashion!
http://unbounce.com/seo/the-adaptive-seo-approach/
…I look forward to your comments! I especially would like to hear from my fellow SEOs on how they go above-and-beyond to deliver real value, not just building links and increase search engine rankings. 8)
[...] UPDATE: I am now in 4th place and coming up on 3rd place for the Unbounce.com Conversion-Fest Contest, thanks to the team effort. If the comments keep coming in, we’ll knock this one right out [...]
What an awesome contest with great entries! Conversion optimization doesn’t get enough love.
[...] had the opportunity to guest post for Unbounce’s 2011 Conversion Fest Blogging Contest. My post is up against ones from several other smart experts in the industry. It’s a tough [...]
[...] contest by determining the winner through the number of times their post is shared in social media. Unbounce had a similar blogging contest in 2011 but link building wasn’t the goal of the campaign so they had all the posts on their own [...]
[...] to a competition by last a leader by a series of times their post is common in amicable media. Unbounce had a identical blogging contest in 2011 though couple building wasn’t a idea of a debate so they had all a posts on their possess [...]
[...] contest by determining the winner through the number of times their post is shared in social media. Unbounce had a similar blogging contest in 2011 but link building wasn’t the goal of the campaign so they had all the posts on their [...]
[...] contest by determining the winner through the number of times their post is shared in social media. Unbounce had a similar blogging contest in 2011 but link building wasn’t the goal of the campaign so they had all the posts on their own [...]
[...] contest by determining the winner through the number of times their post is shared in social media. Unbounce had a similar blogging contest in 2011 but link building wasn’t the goal of the campaign so they had all the posts on their [...]
[...] contest by determining the winner through the number of times their post is shared in social media. Unbounce had a similar blogging contest in 2011 but link building wasn’t the goal of the campaign so they had all the posts on their [...]
[...] contest by determining the winner through the number of times their post is shared in social media. Unbounce had a similar blogging contest in 2011 but link building wasn’t the goal of the campaign so they had all the posts on their [...]
[...] contest by determining the winner through the number of times their post is shared in social media. Unbounce had a similar blogging contest in 2011 but link building wasn’t the goal of the campaign so they had all the posts on their [...]
[...] contest by determining the winner through the number of times their post is shared in social media. Unbounce had a similar blogging contest in 2011 but link building wasn’t the goal of the campaign so they had all the posts on their own [...]
[...] contest by determining the winner through the number of times their post is shared in social media. Unbounce had a similar blogging contest in 2011 but link building wasn’t the goal of the campaign so they had all the posts on their [...]
[...] contest by determining the winner through the number of times their post is shared in social media. Unbounce had a similar blogging contest in 2011 but link building wasn’t the goal of the campaign so they had all the posts on their [...]
[...] contest by determining the winner through the number of times their post is shared in social media. Unbounce had a similar blogging contest in 2011 but link building wasn’t the goal of the campaign so they had all the posts on their [...]
[...] contest by determining the winner through the number of times their post is shared in social media. Unbounce had a similar blogging contest in 2011 but link building wasn’t the goal of the campaign so they had all the posts on their own [...]
[...] contest by determining the winner through the number of times their post is shared in social media. Unbounce had a similar blogging contest in 2011 but link building wasn’t the goal of the campaign so they had all the posts on their own [...]
[...] a quick thank you to Oli Gardner from Unbounce.com , for inviting us to participate in the #conversionfest . With that opportunity, much of this would not of been possible. var dd_offset_from_content = [...]
[...] the “big picture”. For example, you may want to hold a blogging contest similar to Unbounce’s 2011 Conversion Fest. The beauty of having your entire year in front of you is that you can plan properly without [...]
I really want to join this conversion fest blogging. I am so sure i will be learning a lot.
Best Kindle Covers, are you related to Keurig Coffeepots by chance? ;o)