campaign marketing definition



A series of marketing activities designed to achieve clearly defined goals within a specified time frame. Whether the ultimate goal is to acquire new customers, launch a new product, promote brand awareness or generate leads, smart conversion marketers think in terms of campaigns.

“Never start a #marketing campaign without a dedicated landing page.” — @oligardner
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  1. Google Ads Basics: A Guide to Setting Up Your First Google Ads Campaign
  2. How Automated Ad Bidding Can Help You Reach Your Campaign Goals
  3. How to Develop and Run a Marketing Campaign
  4. How Marketing Agencies Use Landing Pages to Run Successful Campaigns