responsive design and landing pages

Responsive Design

Definition

A design approach geared toward tailoring a web page for mobile users. A responsive landing page should automatically detect your prospect’s screen size and adjust the layout and content accordingly. This means you don’t have to build multiple versions of the same page, enhances the user’s experience and increases their likelihood of converting.

“If you've got 25% or more mobile traffic, you need responsive design. The trend is only up. ” — @PeepLaja
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Resources

  1. Responsive Web Design: What it is and How to Use it
  2. How to Optimize Responsive Design for Conversions
  3. How “Best Practices” Change When You’re Dealing with Mobile-Responsive Landing Pages