Color palette trends to inspire your marketing strategy
Looking to give your marketing campaigns a modern twist? Here are some of 2024’s top trending color palettes to inspire you.
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The 4 Best Mobile Platforms For Your Marketing Strategy
Mobile devices are everywhere. Shouldn't your ads be, too? Here are the four best mobile advertising platforms to use in your marketing strategy.
Landing Page Traffic: How to Capitalize On A Rush of New Visitors
A rush of traffic to your page is great but can cause some hurdles if your page isn’t prepared to handle the influx of visitors. Here’s how to optimize your site to make the most of the traffic rush.
3 Tips for Getting More Value from Your Landing Pages
What about the visitors who don't convert? Workshop Digital's Andrew Miller explains three ways you can win longer-term conversions from visits to your existing landing pages.
Check Yourself Before You Wreck Yourself With A/B Testing
You can’t go back in time and start running game-changing tests, but you *can* get started today. We've gathered best practice advice from three experts and condensed it into seven easy-to-implement tips.
Double Your Win Rate with Hiten Shah’s Data-Based A/B Testing Process
A structured A/B testing process helps you generate bigger wins with less effort. In our recent Unwebinar, Hiten Shah shared his four-step process, so you can formulate smarter hypotheses and develop an intuition for future tests.
Funnel testing 101: How to optimize your funnels with A/B tests
Discover our top 10 A/B testing metrics that'll help you track and improve the effectiveness of your marketing and landing page experiments.
6 Proven Methods for Selling A/B Testing to a Skeptical Client
A/B testing remains a discipline shrouded in mystery and misunderstanding. This post has 6 proven methods for mitigating anxiety and selling A/B testing to a skeptical client.
Usability and A/B Testing – A Special Relationship
Website optimization teams are so much more effective when UX Consultants and AB/Multivariate Testing experts work closely together. This post helps bring the two camps together by analyzing their differences and similarities.
8 Conversion Rate Optimization Tips for Bloggers
This is a guest post. The author’s opinions are entirely his or her own and may not always reflect the views of Unbounce. Today’s post is from Chase Sagum, Director of SEO at 1on1.com. He currently spends a majority of his free time blogging on his blog ChaseSagum.com where he covers a variety of Organic … Continued