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A Closer Look at Email Engagement [Infographic]

Everyone knows that you should use landing pages with lead gen forms to collect emails to build your list, but the inverse is also true. You should be sending your email marketing campaigns to landing pages, and here's why.

The Anatomy of the Perfect PPC Ad [Infographic]

Pay-Per-Click advertising is confusing at the best of times. Google constantly changes the rules for AdWords, display ads suffer from banner blindness (and horrible design) and don't get me started on Facebook not letting you point your ads to your landing pages.

HOW TO: Create a Landing Page Design Concept in 10 Minutes

It’s 4 days until the busiest week of the corporate calendar and your company is in the throws of a last-minute marketing campaign to attract new customers. Tension is high and management is prickly and nervous. The campaign goal is to gain 500 new customers by offering a 20% iPhone discount coupon during the upcoming … Continued