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Google Ads copywriting 101: How to write copy that converts
Take your PPC campaigns to the next level by learning how to write effective Google Ads copy with copywriting best practices and examples.
Unprompted: A podcast review of 15 game-changing AI marketing tools
There are hundreds of AI marketing tools available right now, and new ones cropping up every day. In this episode of Unprompted we tell you about 15 AI tools we’ve tried out and reveal why you’ll want to add them to your toolkit–or maybe not bother.
4 Expert Tips for Writing Landing Page Copy That Doesn’t Suck
Landing page design isn't just about good looks. If you want a long-term relationship with prospects, you need a lil’ brains behind all that brawn – in the form of super persuasive and smart landing page copy.
How to Use the 6 Principles of Persuasion to Create Landing Pages That Convert
You've likely heard of Cialdini's six principles of persuasion, but are you using them on your landing page? Here's how to tap into the psychological power of influence to drive more conversions.
How To Use Your ‘About Us’ Page To Acquire Customers
An 'About Us' page isn't just about branding. It's an opportunity to launch customers deeper into your marketing funnel. Here are some tips for making your About page copy more conversion friendly.