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7 Ways to Improve Your Google AdWords Click-Through-Rate [Video]

Your click-through-rate can be improved using techniques to modify your ads and placements only, while conversion rates are more influenced by the content and calls to action on your landing page. Learn 6 smooth skillz to do it better - with a video to boot...
What’s the difference between a landing page, a homepage, and a website? Thumbnail

What’s the difference between a landing page, a homepage, and a website?

Let’s talk fundamentals. Landing pages, homepages, and websites… you’ve heard these terms a million times before, but what does each actually mean? What are the differences, which ‘tool’ should you pull from the belt and when? Each page type has a unique role, and using them right can make a huge difference in the success of … Continued