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29 Ways to A/B Test Pages Based on *Real* User Insight

It may be Leap Day, but that’s no excuse to take a leap of faith when it comes to landing page effectiveness. There are numerous variables that can be tested and refined to maximize conversions. We're breaking down 29 tips and tools.

Conversion-Fest Winners – and the Secret Sauce Behind Blog Post Promotion

After six weeks of great content, social sharing, conversation, network building and some seriously fierce battling from the contestants, the 2011 Conversion-Fest Blogging Contest has come to a close. Check out the winners and get the inside scoop on how they promoted their posts via social media.
How to create successful marketing campaigns (+ 9 examples) Thumbnail

How to create successful marketing campaigns (+ 9 examples)

To launch a kick-butt marketing campaign you’ll need to understand the crucial components that make a campaign truly impactful, the essential steps of measuring a campaign’s success, and maybe even some inspiring, real-world examples of iconic marketing campaigns to spark inspiration.
How To Choose the Right Ad Platform for Your Business Thumbnail

How To Choose the Right Ad Platform for Your Business

When you're just starting out, it can be a struggle to find simple advice about where you should be advertising your business online. ParaCore's Adam Arkfeld discusses what counts when selecting ad platforms to grow your business.
No-Touch CRO: 11 Ways to Optimize Your Website Without Touching Your Website Thumbnail

No-Touch CRO: 11 Ways to Optimize Your Website Without Touching Your Website

If you've ever been frustrated by the politics of trying to update and optimize your website, no-touch CRO is for you. The concept is simple. You use popups and sticky bars to create traffic flows and experiences that help you learn more and convert more - all without changing anything on your website because they are a layer above your website. Get started already...