You slaved over your web copy, carefully crafted & polished each sentence. You’ve rewritten, edited and tweaked. You hit publish and… nothing. Here are 13 crappy copy warning signs, mistakes you should avoid and tweetable takeaways.
“I love being marketed to.” – Said no one. Ever. Quotes like that are legendary. We all wish we’d said them. Some of us even slip them into conversation at dinner parties. If that’s your bag o’ clams, you’ll love this collection of 66 marketing quotes.
A multi-channel, multi-touch online marketing campaign, requires a lot of planning & attention to detail. It’s easy to let one or two of the pieces fall through the cracks. Learn from an analysis of Easypurl’s full-cycle ebook marketing campaign.
3 critical facts only 1 in 100 web designers know about designing an effective business site. Knowing these will help you create a profitable website and give you a leg up against your competition. Boom!
Banner ads are the ugly stepchild of online marketing. Placed in the middle of our content they are more than annoying. Native Ads with their semantically relevant content, however, actually augment the user experience.
A headline has one objective: inspire the reader to read the next line. How do you write the perfect headline? Which headline writing technique works the best? This guy has 25 years experience in the biz. He’ll tell you.
There’s nothing more attractive to leads than seeing happy customers who already use your service or product. Here’s how you can identify your biggest fans & collect customer testimonials.
Ever feel like you’re suffering from Marketing Fail Disorder? Your conversion rates suck, the cha-ching bells have stopped and your leads have dried up. Well, panic not, because here are 10 super smart marketing ideas to take you from zero to hero in less time that it takes to say “iloveconversionrateoptimization.” Twice.
75 of the very best online marketing blogs are collected all in one place, neatly categorized for you so you can add your favourites to your RSS reader. Check out the best optimization & testing, content marketing, email marketing, social media blogs and more!