Facebook is rolling out a new page post targeting feature that will allow brands to target their posts to more specific segmented audiences, beyond the location and language targets we’ve become accustomed to. We say: It’s about time! But will these advanced targeting options help brands improve conversions?
Follow this step-by-step guide to promoting and running a contest on Twitter, Pinterest and Facebook, including: navigating the rules, how to choose a prize and selecting a winner.
If you still have doubts about Google+, check out this collection of infographics and tips to make the most of it’s mammoth power – especially for organic search.
Google+ isn’t an epic fail like buzz and wave – it’s actually really useful, especially for marketing your business. Learn the stats that prove it in this big infographic.
LinkedIn? Facebook? Which is better for B2B marketing? Facebook has 155 million US users compared to 55 on LinkedIn, but does that mean it’s better for B2B marketing? Not so fast, boss.
Learn how to use Google Analytics 5 to measure social media ROI and the relationship between social media referral traffic and conversions.
How can you leverage the power of pins to your advantage? Keep reading to find out how corporations, small businesses and everyday users are doing it, and how & why you should be using Pinterest to your marketing advantage. Acupuncture works…
If only there existed a social network where fellow marketers, business leaders, passionate students, and high-profile investors could easily engage with one another beyond a casual Tweet or LinkedIn connection! Oh wait, there is… Quora
What is the number one skill you’ll need to master if you want to get the most “bang for your buck” out of your social media landing page campaign? Crafting a spectacular headline! Read on for examples….
Google+ users have known for months that this was a better social network for businesses than Facebook, but if you need convincing here’s why Google+ rules and why you need to get a Google+ profile fast.