“My name is Earl. My conversion rate sucks, and I can't stop sending traffic to my homepage." Well done, you just passed the unofficial first test of landing page rehab. Now study the infographic to see where each step in the program should be applied to the conversion funnel.
Here are three ways to keep visitors on your landing page, focus their attention, and improve your conversions. Using lightboxes, distraction free video and a magic squeeze page.
Successful ecommerce brands make the most of every paid click. See how pre-cart landing pages can help you get more sales outta your advertising traffic.
Facebook Canvas has marketers everywhere humming hallelujah. But is it worthy of all the hoopla? After some intense digging, we've got the answer for you. And if the very mention of Facebook Canvas has you wondering, "What are this?" then don't worry, we've got the answer to that, too.
Sometimes in order to level up, you need to step away from your desk and leave your daily routine behind. This is why we’ve curated a list of the best marketing conferences of 2016. It’s time to get an edge on the competition.
In the world of conversion rate optimization, beauty alone won't win the battle — your landing page design also needs to convey your unique value proposition. Peep Laja, David Kadavy and our own Oli Gardner break down what it takes to create a bombshell page that converts.
Advertising on LinkedIn should be a vital part of your overall marketing strategy, simply because it's the best way to target your campaigns to specific people using the 5 segmentation strategies we'll discuss in this post.