Posts by James Gardner

15 SaaS Landing Pages Critiqued for Conversion

Jargon is out, features are in, and there should be a focus on simplicity. Remember your audience for cloud services or SaaS landing pages. Here are 15 critiqued for conversion.

8 Small Business Product Landing Pages Critiqued for Conversion

A very honest critique of 8 landing pages “supposedly” targeted at small business. Apparently some aren’t. See who’s doing it right, and who’s advertising to the wrong market.

12 Surprising A/B Test Results to Stop You Making Assumptions

In this article we’ll look at how the counter-intuitive approach is sometimes the one that worked best – it’s surprising how often you can guess the test winner. A good lesson for why to test.

15 Landing Page Examples Analyzed for Conversion (By a Honey Badger)

In this article we’ll be taking a look at 15 landing pages and critique them like a honey badger for conversion; looking at the good, the bad, and the indifferent. Honey Badger don’t care.

20 Landing Page Designs Get Picked Apart & Analyzed for Conversion

I’m not going to give you 20 landing pages that work – although some do – or 20 pages that don’t work – even though some of them do indeed ‘suck.’ No, I’m going to give you a mix of the good, the bad and the in between.

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