Everything You Need to Know About AI Copywriting (& Get Your Content Team On Board Too)
How can you use AI copywriting tools in your marketing to save time and increase conversions? Here’s what you need to know to get started.
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The Biggest Marketing Lessons of 2021 (And How to Use ‘Em in 2022)
Privacy regulations. AI copywriting. New landing page strategies. It's been a busy year. Make the most of the latest marketing trends in 2022.
The Definitive Guide to the Different Types of Copywriting
Not all copywriting is created equal. Learn about the five different types of copywriting and how they help your brand, products, or service.
6 Copywriting Tips for Creating Persuasive Landing Pages (and Converting More Visitors)
When it comes to landing page conversions, you need copy that persuades. Here are 6 easy copywriting tips to get you started.
5 Subtle Yet Super Powerful Copywriting Tips
Marketing is like martial arts. You can grow by taking aggressive action, or you can step back and target "pressure points" by finding small tweaks that create big wins. The same is true of your copywriting, so take heed of these five simple techniques for crafting compelling copy.
Conversion Heroes Part 1: Copywriting for Landing Pages – An Interview with Roberta Rosenberg
Conversion Heroes Conversion Heroes is a series of short 5-question interviews with experts in the field of conversion. Subjects for discussion include landing pages, copywriting, conversion optimization, social media conversion, email marketing, organic SEO for landing pages and A/B & multivariate testing. Today’s Conversion Hero is Roberta Rosenberg Roberta is a regular contributor to Copyblogger.com … Continued
Everything You’ve Been Told About Copywriting is Complete Nonsense
We no longer live in the Mad Men era, so why should you follow Ogilvy's advice when writing landing page copy? In this post, conversion copywriter Joanna Wiebe sets the record straight by challenging an old copywriting “best practice.”
3 Heavy-Hitting Conference Talks About Copywriting
The stakes are high in today’s world of mass email marketing, PPC and content marketing. If you don’t have the skills required to write truly over-the-top compelling copy, you’re one, two, three… OUT. However, these three must-see conference videos — featuring Joanna Weibe, Demian Farnworth, Amy Harrison and Unbounce’s own Michael Aagaard — might be just what you need to make it to the copywriting big leagues.
10 Landing Pages Critiqued for Copywriting Excellence. You Pick the Winner.
The 10 finalists in our Conversion Copywriting Contest have been selected and critiqued by our team of all-star copywriting experts. Now their fate rests within your hands. Cast your vote for the most persuasive landing page!
![The Power of Vulnerability in Copywriting [PODCAST] Thumbnail](https://unbounce.com/photos/vulnerability-in-copywriting.jpg)
The Power of Vulnerability in Copywriting [PODCAST]
Being authentic in your copywriting shouldn't come at the expense of writing high-converting copy. In this episode of the Call to Action podcast, we learn how being more vulnerable can help you craft persuasive, relatable copy.