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3 [Awesome] Ways to Identify Your Biggest Fans & Collect Customer Testimonials

There's nothing more attractive to leads than seeing happy customers who already use your service or product. Here's how you can identify your biggest fans & collect customer testimonials.

5 Clever Ways Your Business Can Use Video to Drive Traffic

5 clever ways businesses are using video to engage with their audiences and grow their traffic.

How to Write Ad Copy That Gets More Clicks

You can't solely rely on your ad visual for conversions, your copy has to be enticing as well. Here are some of the best practices to write ad copy that converts.

The Definitive Guide to the Different Types of Copywriting

Not all copywriting is created equal. Learn about the five different types of copywriting and how they help your brand, products, or service.

Artificial Intelligence Will Change How You Do Marketing in 2021

AI’s most dramatic effect on your job today lies in adding new features across the tools that you’re already using. Read about why we think applied AI is the future of marketing (and landing pages).

How Ecommerce Company Packlane Delivers On-Brand, Targeted Campaigns with Custom Landing Pages

Ecommerce companies need quick launches and precise targeting—all while staying on brand. Here's how Packlane gets it done with customized landing pages.

20 Conversion Optimization Tips for Zooming Past Your Competition

Done right, conversion optimization can make all the difference between zooming past your competition and being left in the dust. Read 20 tips from Alex Birkett about how you can use experiments and analysis to discover which customer experiences convert more frequently. Then start implementing.

Announcing Call to Action Conference 2018: A Revolution for Today’s Marketing Evolution

The experience of being a marketer has changed, and so should the experience at marketing conferences. Now in its fifth year, Call to Action Conference has been revolutionized for 2018. See what's on deck, what makes it different, and exactly what you'll get out of this action-packed event.

Changing On-Page Behavior with Sticky Navigation and Data-Driven Design

Sticky navigation helps people engage more with the content on your page, and I'll show you how to implement the data-driven design framework to get more clicks and more insights from your landing pages and blog posts.

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