Understand the psychology of desire and you'll create powerful, high-converting landing pages. Successful brands are already doing it – here's how you can do it too.
If you want to write winning PPC ad copy, then you need to look beyond “best practices.” Here are five ways to optimize your copy for more conversions.
When a lead visits your landing page, you don't have much time to convert. Here's how landing page videos enhance trust – 60,000 times faster than language can.
Twitter landing pages have become a popular method of providing customized experiences for social media visitors. But exactly what is a Twitter landing page, and how do they compare to the other types of landing page you might be using for your internet marketing? I’ll answer that question and provide some examples of Twitter landing … Continued
We all make mistakes. But they don't usually result in a 30% drop in conversions. Check out these stories of basic landing page optimization mistakes so they don't happen to you.
Landing pages are built for one thing and one thing only: Converting customers. This case study demonstrates how a few simple changes can have a dramatic impact on conversion rates.
Customer reviews can have a huge impact on conversions, but not all reviews are created equal. We delve into the data to tell you everything you need to know about the power of social proof.
Hey you! Ya, you. Take a break from your A/B test for a minute and check out some of these awesome landing page, conversion rate optimization & A/B testing stats. And then share your favorites with your followers.
Pay-Per-Click marketing is like online dating: it’s all about making a match, baby! Learn how to make your PPC ads match your landing pages and take your performance marketing to a whole new level.