How to analyze A/B testing results: A simple 6-step guide
Need more leads? Who doesn’t, right? Check out these proven strategies that can help you reach more potential customers.
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How to calculate statistical significance for your A/B tests
Looking for ways to get more leads? Here are some straightforward strategies for your marketing agency.
10 Reasons Smart Companies Use Webinars For Lead Gen [Infographic]
If you're a smart marketing company, you'll already be running webinars on a regular basis. If not, here's the skinny on why you should do it, and how to do it well...
The Anatomy of the Perfect PPC Ad [Infographic]
Pay-Per-Click advertising is confusing at the best of times. Google constantly changes the rules for AdWords, display ads suffer from banner blindness (and horrible design) and don't get me started on Facebook not letting you point your ads to your landing pages.
15 Fresh Resources for Increasing Ecommerce Conversions
No one knows how to spell Ecommerce (eCommerce, E-Commerce, e-Commerce, ECommerce) luckily, after reading these 15 recent & insightful posts you'll be such an e-whatever expert that you won't care how it's written.
The Most Boring Marketing Post You’ll Ever Read
Read, but don't emulate, these 10 really stupid marketing moves. If you're guilty of doing or discussing any of these, you need a time out. Maybe go stand in a corner and re-consider your life.
Unprompted: 7 specialized AI tools you need to try
Every day new marketing AI tools are popping out of the digital woodwork, capable of doing things that seemed purely like science fiction just a few years (months?) ago. Join the Unprompted team as we review seven AI tools and tell you if they’re worth your time and money.
Which attributes describe a good landing page experience (according to Google)?
Learn about the attributes that make a "good landing page experience" (according to Google) and how it they can help you convert more traffic.
