6 Ways the Pros Use Google+ to Drive Conversions
When it comes to social media, building relationships is important – but what you really need are conversions. Here's how to use Google+ like a smart marketer.
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17 Words to Stop Using on Your Landing Pages
Sleazy sales talk turns off prospects and dampens conversion rates. Here are 17 common phrases you should avoid using on your landing pages if you want to be taken seriously.
10 Inspiring Marketing Talks To Help You Kick-Start 2014
The new year has arrived! To help you hit the ground running, we've put together this list of inspiring marketing talks by the likes of John Cleese, Elizabeth Gilbert and some lesser-known gems.
3 Excellent Ways to Make Your Landing Page Social Proof Actually Prove Something
The entire point of social proof on your landing page is to influence your visitor in ways copy alone cannot. But what if you have 0 tweets on a post or page? Or 0 testimonials? Here are 3 ways your landing page social proof can turn your visitors’ perceptions around.
The Sweet Science of Landing Page Practices And Why They Work
It's not rocket science, it's landing page science. Understand the sweet science behind creating a highly effective landing page and you'll be on your way to landing page greatness.
The Secrets of Selling Like a Skeazy, Slimy Used Car Salesman
To keep yourself on the straight-and-narrow, check out the secrets of selling like a skeazy, slimy used car salesman - and avoid them on your landing pages!
5 Landing Page Headline Formulas You Can Test Today
Writing a high-converting landing page headline can be tough. Why force yourself to write headline copy from scratch when you’ve got 5 headline formulas to get you started and that you can test?
7 Real World Landing Page Metaphors – A Marketing Field Trip
Today, in our second post in the 7 Days to a Better Landing Page series, I escaped from the office to go on an impromptu marketing field trip. My goal was to find real-world examples or metaphors that illustrate the 7 Elements of a Landing Page that I described in yesterdays post. Armed with my … Continued
The Rookie’s Guide to Instagram for Business
Most people think of Instagram as a visual Twitter. But it's evolving into a viable business channel. Find out how to leverage it for your business.
10 high-converting agency landing page examples (+ tips)
Check out these high-converting landing pages used by top agencies. Learn how they use simple, effective tools to get great results quickly.