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25 Tweetable Conversion, Landing Page & A/B Testing Stats You Need To Know

Hey you! Ya, you. Take a break from your A/B test for a minute and check out some of these awesome landing page, conversion rate optimization & A/B testing stats. And then share your favorites with your followers.

Why You Shouldn’t Optimize for Quality Score

Quality Score and Click Through Rate (CTR) are given too much emphasis by PPC agencies and advertisers. Optimize your AdWords for profits, not Quality Score.

23 Pay-Per-Click Lessons from Marketing Masterminds

We’ve gathered the best advice on pay-per-click marketing. Soak up the knowledge from these masterminds and you will be on your way to PPC greatness.

Are These 6 Stupid Blog Mistakes Costing Your Business New Leads?

Does your blog generate the business you deserve? Let’s have a look at the 6 most common blog mistakes that could be screwing up your precious business leads.

Conversion Economics – Finding Your Customer Acquisition Sweet Spot

An economics lesson in how to balance your marketing and conversion optimization budget to find your Cost Per Acquisition (CPA) sweet spot and bring in customers at the right price. BTW - use this to convince your boss about conversion.

Increasing Your PPC Quality Score is Like Catching Fruit Flies

Learn how to improve your PPC Quality Score with this clever metaphor. Your ROI will soar and you'll be singing Google melodies & praises until your neighbours tell you to shut up.

CASE STUDY: Creating an eBook as a Lead Capture Prize

The story of how we created our 101 Landing Page Optimization Tips eBook in 24 hours.

Chair 10 Marketing

Mark at Chair 10 Marketing is a PPC expert. He’s built Chair 10 into a 7 person agency over 7 years and is now servicing both local accounts and large national brands. The team at Chair 10 strive for excellent customer service and results that leave clients awestruck. And they succeed! But until recently, the … Continued

15 Content Marketing Stats That’ll Make You Say, “I Told You So.” [Infographic]

An infographic loaded with 15 content marketing stats for all those nay-sayers who wag their heads and say “Content marketing doesn’t work.” Well it does. And here's the proof.

Why Don’t Most Web Designers Know Anything About Business?

3 critical facts only 1 in 100 web designers know about designing an effective business site. Knowing these will help you create a profitable website and give you a leg up against your competition. Boom!

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