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Expired Terms of Service

Last Updated: Sept 21, 2016 THESE TERMS ARE NO LONGER APPLICABLE. OUR NEW TERMS CAN BE FOUND AT https://unbounce.com/terms-of-service/. This Terms of Service (the “Agreement”) sets forth the terms and conditions that apply to your access and use of the internet websites owned and operated by Unbounce Marketing Solutions Inc. (“Unbounce“, “we”, “our” or “us”) … Continued
Making Marketing Analytics as Simple as 1, 2, 3 Thumbnail

Making Marketing Analytics as Simple as 1, 2, 3

You run dozens of reports a week to help you make the right decisions, but are those reports leading to action? Or does the data you spend hours mining remain trapped in a spreadsheet, forgotten? At our recent Call to Action Conference, Andy Crestodina of Orbit Media shared a great three-step approach to help turn data insights into improvements.
Progressive Profiling: A Cure for Poor Lead Quality and Form Friction Thumbnail

Progressive Profiling: A Cure for Poor Lead Quality and Form Friction

You wouldn't propose to a complete stranger, would you? So why ask prospects for a commitment without first getting to know them a little? Progressive profiling can help you ease into your relationship with prospects — all while reducing form friction and improving lead quality.
Modern-Day Da Vinci: How Great Content Merges Science and Creativity Thumbnail

Modern-Day Da Vinci: How Great Content Merges Science and Creativity

Good content requires you to be a modern-day Renaissance (wo)man. Once you use science to analyze past content and creativity to improve your ideas, you should turn back to science to measure and iterate. If that sounds like a tall order, here's a straightforward three-step methodology that'll make you feel like Da Vinci.
Never Bring an Opinion to a Data Fight: Day 1 of the Call to Action Conference Thumbnail

Never Bring an Opinion to a Data Fight: Day 1 of the Call to Action Conference

Big data is reshaping our entire industry, but we still have a ton of questions about it. Are we getting the right data? How should we be using it? And how will this mass of information shape the marketing strategies of tomorrow? At day one of Unbounce’s Call to Action Conference, the potential of data was top-of-mind in talks from industry experts of every stripe.

Unbounce Wins Best New Startup at Launch Party Vancouver 9

At the recent Launch Party Vancouver 9 (#LPV9 on Twitter), Unbounce got a great surprise by taking home the judges choice for startup most likely to succeed. It was a great event with a massive turnout from the local Vancouver startup and investment community and a strong contingent from Silicon Valley including Flowtown’s Dan Martell. … Continued
The 4-Hour Website Optimization Challenge: What Would the Experts Do? Thumbnail

The 4-Hour Website Optimization Challenge: What Would the Experts Do?

There are no hacks when it comes to conversion rate optimization. No shortcuts. Just hard work and continuous testing, analyzing and iterating. But few of us have the time to plan and execute a proper strategy — even if we do have the necessary skills and resources in place. So we asked the experts: Is it possible to generate a sustainable lift for a website in just a few hours? Their answers might surprise and inspire you.
Aristotle: The OG of Landing Page Optimization Thumbnail

Aristotle: The OG of Landing Page Optimization

He's arguably one of the most persuasive men in history, and he rocked a dress before Jaden Smith was even a twinkle in Will's eye. No, we're not talking about Kanye — we're talking about Aristotle. And despite the fact that he lived long before the invention of the modern computer, Aristotle can teach us a few things about landing page optimization and how to effectively persuade your visitors to click your CTA.
Page Fights Finale: Bloopers, An Epic Face Off and the Distilled Wisdom of 12 Episodes Thumbnail

Page Fights Finale: Bloopers, An Epic Face Off and the Distilled Wisdom of 12 Episodes

The Page Fights concept was a simple one: get your landing page torn apart live by CRO experts… or watch it happen to others from the comfort of your own desk. Today, we're saying goodbye to Page Fights, but not without going at it one last time. In the nail-biting finale, watch Oli Gardner and Peep Laja completely brutalize each other's pages.