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  • The Psychology of Social Commerce [Infographic]

    There are many social factors routed in psychology that make people want to part with their money, but how can you leverage them to make your landing pages convert? The infographic below explores the stats of psychological spending, looking at some common brain triggers.

    If you think you’ve been impervious to these subtle persuasions of the expert salesperson, then read on and learn how you’ve been coerced over the years without your brain even knowing it.

    Social Commerce Psychology Infographic
    Infographic by Tab Juice – Click for full size image.

    — Oli Gardner


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    About Oli Gardner
    Unbounce co-founder Oli Gardner has seen more landing pages than anyone on the planet. But January 2018 is NOT about landing pages. We are doing a blog takeover to explore going from one to many products. We're doing this to increase awareness of our 2 new products (Popups & Sticky Bars), and to take a transparent journey of discovery to become better marketers. By writing 30 posts in 30 days – all about product awareness – I’ll be lifting the lid on Unbounce adoption and churn metrics, and sharing innovative tips and strategies to help us all become better at marketing our products. Read post 1 of 30 in the Product Awareness Month blog takeover Check out the full month's calendar of 30 product awareness posts.
    » More blog posts by Oli Gardner