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  • The Noob Guide as a Tag Cloud

    This week I posted a mammoth 14,000 word guest blog post on SEOmoz.org – including a 15 million pixel infographic. It’s a 6-month guided course to internet marketing, covering pretty much everything you need to know to get started with social media, email marketing, PPC, organic SEO, analytics, lead gen and conversion rate optimization.

    The Tag Cloud

    Today, all round awesome chap Paul Gailey ran it through the wicked cool Wordle app to turn it into a tag cloud, and it rocks!

    What does it say?

    Well it makes it pretty clear that it’s about marketing, but it’s really interesting to see how social it is with words like people, like and customers showing up prominently. In case you don’t understand tag clouds, the bigger the word in the cloud, the more it was used in the writing used to create it (in this case my blog post).

    “That just saved me three and a half hours of reading!
    — Carter Gilchrist (Unbounce co-founder and cheeky fella)

    The Infographic

    This is the infographic from the “Noob Guide to Online Marketing” post – which you should read over at SEOmoz to catch up on the thousands of words that produced the Wordle art above.

    Cheers for creating the Wordle art Paul – brilliantly done mate.

    Oli Gardner

    About Oli Gardner
    Unbounce co-founder Oli Gardner has seen more landing pages than anyone on the planet. He’s obsessed with identifying and reversing bad marketing practices, and his disdain for marketers who send campaign traffic to their homepage is legendary, resulting in landing page rants that can peel paint off an unpainted wall. A prolific international speaker, Oli can be found at marketing conferences worldwide – travelling with his fiancée and fellow marketer Nicole Mintiens – on his mission to rid the world of marketing mediocrity by using data-informed copywriting, Conversion-Centered Design, interaction, and psychology to create a more delightful experience for marketers and customers alike. You should follow Oli on Twitter
    » More blog posts by Oli Gardner
    • We (XML nerds, nary a marketing sort in sight working to help our friends and neighbors) need a marketing NOOB (or even a guru) to help us implement Ollie’s 6 month plan.

      (If interested be careful before you get too excited ours is an all volunteer nonprofit)

      Otherwise nearly unnavigable but laid out in swim lanes, a wonderful road-map. A truly fine piece of work.

      Thank you Ollie!