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  • The Perfect Landing Page Recipe

    Put away your old recipes and get ready to learn how to cook up the perfect landing page.

    All great meals starts with a great recipe. The same goes for your landing pages.

    In essence, it’s all about planning.

    So what are the ingredients that make a tasty conversion experience?

    And how about the directions so that you can follow along step-by-step as you construct your initial landing page?

    I say initial, because once you’ve baked your first page, you need to do multiple taste tests before your visitors will bite…

    Author: Oli GardnerDesigner: Denis Suhopoljac

    To see what your landing pages can look like when they’re fully baked, check out this list of 35 Beautiful Landing Page Designs.


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    — Oli Gardner


    About Oli Gardner
    Unbounce co-founder Oli Gardner has seen more landing pages than anyone on the planet. But January 2018 is NOT about landing pages. We are doing a blog takeover to explore going from one to many products. We're doing this to increase awareness of our 2 new products (Popups & Sticky Bars), and to take a transparent journey of discovery to become better marketers. By writing 30 posts in 30 days – all about product awareness – I’ll be lifting the lid on Unbounce adoption and churn metrics, and sharing innovative tips and strategies to help us all become better at marketing our products. Read post 1 of 30 in the Product Awareness Month blog takeover Check out the full month's calendar of 30 product awareness posts.
    » More blog posts by Oli Gardner