Social Listening Tactics Every Marketer Should Know [PODCAST]

Are you listening to your audience? Image by Matt Miller via Flicker

Twitter and Facebook can feel like impossibly noisy spaces for companies to get their messages across.

But there are simple strategies you can implement to be heard – without flat-out shoving your brand down people’s throats.

In this episode of Call to Action, Shannon Byrne, formerly of Mention and currently the Chief Content Officer at CloudPeeps, explained why getting heard on social media all starts with listening.

Tune in to learn…

  • How to generate leads with the help of social alerts and other social listening tactics
  • How one company recently closed $585 in monthly recurring revenue by monitoring their competitors
  • How to engage without your competitors’ customers without being a total jerk about it

Listen to the episode

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Mentioned in the podcast

— Stephanie Saretsky


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About Stephanie Saretsky
Stephanie Saretsky is a former multimedia producer at Unbounce. Producing projects like the Call to Action podcast and The Landing Page Sessions by day and a radio DJ by night, she is a lover of all things multimedia. Find her on Twitter: @msbeansie
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