Just like the old game ‘Operation’ this infographic and post explores the anatomy of content marketing from the perspective of a real person – warning, it can get kinda gross.
Every marketer’s purpose is to maximize their return on investment. The best way to achieve this is through conversion rate optimization. Learn how with 5 conversion concepts to make your pages more focused, persuasive & successful.
We’re making a list, checking it twice… And in the spirit of giving, wrapped up 30 posts to make you an expert in holiday marketing. But don’t delay, read them quickly and get your campaigns ready.
For every $92 spent acquiring customers, only $1 is spent converting them. Clearly something is wrong with this picture! Find out what and how to improve it in this infographic from EConsultancy.
Myth: Landing pages are simple. Reality: There’s much more to a successful landing page, study this infographic to learn a few of the reasons why. A successful landing page involves understanding your target audience, matching your upstream ads, and optimizing the page to get the most conversion lift possible.
What’s the biggest reason that using AdWords creates a massive rate of failure? Marketers not understanding they should have targeted landing pages. This is especially important for those just starting, so we’ve added a whole section on running your campaigns on a small budget.
In this post we’ll look at the power that imagery has to affect people – specifically with regard to the surge in the use of infographics. Personally I think it comes down to three things: Data visualization, free blog content and a free data source of data.
This infographic breaks Inbound Marketing down into 6 sections, to make your marketing work the way it SHOULD. It’s authentic, based on content and real value, and makes believers out of your customers.
Because Halloween and the Boogie Man are right around the corner (scared yet?), here are 9 B2C tactics to prepare you for your next holiday marketing campaign