Factoid: A combination of fact and steroid. Known to boost your social power to illegal levels.
Fortunately, juicing social style on Twitter won’t get you booted from the World Series, but it will make you sound smarter than the average bear.
So Tweet away like your conversion career depends on it…
My top 3?
Don’t test for testing’s sake! Always have a hypothesis about what you think will improve & why
The average conversion rate for iPad was 3.82% in August, compared to 1.9% for desktop
Only 1 out of 8 A/B tests have driven significant change
Sources shown below.
Conversion Rate Optimization Stats
“One accurate measurment is worth more than a thousand expert opinons”
Source: SEOgadget
You have 0-8 seconds to make a compelling headline and landing page
Source: Interactive Marketing
57% of companies have problems finding the expertise to optimize the copy on their landing pages
Source: MarketingSherpa
A study by EyeViewDigital showed that using video on landing pages can increase conversion by 80%
Source: EyeViewDigital
It’s not rocket science: the fewer questions you ask, the greater your form-fill rate will be
Source: ClickZ
Companies that take a structured approach in their conversion optimization are 2x as likely to report large increases in sales than those that don’t
Source: Econsultancy
Don’t test for testing’s sake! Always have a hypothesis about what you think will improve your conversion rate and why
Source: PPC Hero
“Focus people on what you want them to do, and you’ll get better conversions as a result.” – Anonymous genius
Source: Unbounce
The strength of your value proposition has tremendous impact on conversion
Source: ContentVerve
Two-thirds of companies say their online conversion rates have improved over the past year
Source: Creative Thirst
In 2011 alone, Google ran over 7,000 A/B tests
Source: Pardot
More than 20% of companies say they don’t have a landing page testing strategy
Source: IonInteractive
61% of companies do less than 5 tests per month
Source: Bryan Eisenberg
The more landing pages you have, the more leads you are likely to get
Source: HubSpot
The average conversion rate for iPad was 3.82% in August, compared to 1.9% for desktop
Source: EConsultancy
Only 1 out of 8 A/B tests have driven significant change
Source: ConversionXL
A 1 second delay in your site speed can result in a 7% reduction in conversions
Source: KISSmetrics
Average ecommerce conversion rate in 2012 is 3.8%, down 8.4% YOY
Source: Econsultancy
“Conversion occurs when your goals and your visitors’ goals meet.”
Source: Conversionista
Include a verb in your CTA copy to promote readers to take action & increase your CTR
Source: HubSpot