Ian Lurie Blog

Ian Lurie is the founder and CEO of Portent, an internet marketing and technology company he started in 1995. He recently co-wrote the 2nd edition of the Web Marketing All-In-One For Dummies, has recorded training for Lynda.com and is an international speaker. Ian writes regularly for the Portent blog and has been published on AllThingsD, Forbes and TechCrunch.

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Landing pages
Landing pages
Featured in Landing pages

How the pros would optimize your landing page
January 26, 2021 . 28 minute read
Digital content
Digital content
Featured in Digital content

Copy or design: What's more important to your landing page success?
November 23, 2021 . 13 minute read
Digital marketing
Digital marketing
Featured in Digital marketing

AI in social media: 6 tools to get you started fast
May 16, 2023 . 17 minute read
Conversion optimization
Conversion optimization
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Featured in Conversion optimization

The AI guide to conversion rate optimization (CRO)
June 8, 2023 . 20 minute read
Campaign strategy
Campaign strategy
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Featured in Campaign strategy

11 marketing experts share their marketing fails (and lessons learned)
August 20, 2019 . 27 minute read
Lead generation
Lead generation
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Featured in Lead generation

10 creative lead gen examples sourced from marketing legends
March 8, 2023 . 26 minute read
Ecommerce
Ecommerce
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Featured in Ecommerce

27 ecommerce landing page examples to maximize sales in 2023
February 28, 2023 . 53 minute read