The new year is officially here and you know what that means: time to purchase that gym membership and make a commitment to call your mother more often. And finally get your inbox to zero (or at least closer to zero… you’re only human after all).
For marketers in particular, it also means the arrival of the yearly “predictions” posts. From conversion marketing to content marketing to PPC marketing, every nook and cranny of the marketing landscape will be put in front of the crystal ball.
And while we have our own ideas, we’d much rather hear from our fellow comrades in the marketing trenches. We asked out readers: What do you predict will shape the year ahead?
Here’s what they said.
Happy new year!